Blue Square Wins Three Web Marketing Association Awards
Excellence in Hospitality E-Marketing
PHOENIX, AZ, October 24, 2006. Blue Square Studios (www.bluesqstudios.com) has been recognized again for developing exceptional web site solutions for the hospitality industry.
The company won two of the highest "Standard of Excellence" awards in the Hotel & Lodging category: for the Kahala Hotel & Resort (www.kahalahotel.com) and for Mii amo, a destination spa at Enchantment (www.miiamo.com). The firm also received a "Standard of Excellence" award in the Restaurant category for The Inn at Dos Brisas (www.dosbrisas.com).
The winners of the tenth annual WebAward Competition for Web site development competed with more than 2,000 sites from 33 countries and 96 industries. Entries were judged on design, copywriting, innovation, content, interactivity, navigation, and use of technology by the Web Marketing Association.
The Kahala Hotel and Resort (www.kahalaresort.com) selected Blue Square Studios and its Hospitality ToolkitTM to ease its online brand transition from a chain managed property to a luxury, independent hotel. "Blue Square Studios' e-marketing counsel helped us with a smooth transition to the new site," said Glynis Esmail, Vice President of Landmark Hotels Group, management company of The Kahala Hotel & Resort. "Their tools and unique industry e-commerce expertise allowed us to regain ground in web reservations. The Web Marketing Association award confirms what we have already experienced in results."
Alexa Hokanson, Director of Communications for Sedona Resorts, owner of Mii amo, Enchantment and Tides Inn, congratulated the firm on the Webaward for Mii amo and said, "We had confidence in choosing Blue Square Studios for a complete redesign of Mii amo's website because of their previous performance for Enchantment Resort. The design of the new site conveys unique qualities that are integral to the true Mii amo experience. The functionality of the Toolkit gives us the flexibility we need to be responsive in the marketplace and consumers have reacted to the site with strong acceptance."
"The Web Marketing Association's honors confirm Blue Square Studios' reputation for delivering award-winning design to the online, hospitality market. More importantly, thanks to the ROI reporting capabilities of our Hospitality Toolkit, we can demonstrate that our innovation, industry experience and e-marketing services are an unbeatable combination for producing dramatic results in the form of ever-growing online revenues for our clients," said Shane Ettestad, President & CEO of Blue Square Studios.
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