Golden Tulip and Opodo Enter Distribution Partnership
AMERSFOORT, NL, October 14, 2006. Golden Tulip Hospitality and the European online travel company Opodo Ltd. have entered into a global distribution agreement involving a preferred partnership.
As per the agreement, Opodo will distribute the Golden Tulip Hospitality properties through their increasing network of websites including Opodo.de, Opodo.co.uk, Opodo.it. and Opodo.fr. using both the merchant model and retail models.
Hans Kennedie, President and C.E.O. of Golden Tulip Hospitality Group, said 'the company strongly believes in partnering with reputable internet travel companies to strengthen the brand's market reach.'
'Through this global partnership, our hotels can extend their web presence, whilst continuing to streamline reservations and yield policies through their Central Reservations System, Goldres.'
Riko van Santen, Director of Distribution & ICT of Golden Tulip Hospitality Group adds, "Opodo shares our belief to offer hotels a single point of inventory and guest reservation control, and through this agreement we can further offer Opodo a single reliable source of up to date property information, for all our properties, including automated merchant rate adjusting in real time.
'We are pleased to sign Golden Tulip Hospitality as launch partners for our dynamic merchant model programme. With their rapid expansion plans they will be adding further destination value to our business model. Furthermore due to Goldres' dynamic rate structure, we are able to offer our visitors the most competitive rates all the time, in real time.' Adds Robin Frewer Product Director of Opodo Ltd.
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