
When is it time to change the face and the direction of your hotel in order to stay open? What we have learned during the economic downturn of a few years ago can still be put to good use today. In today's day and age, hotel operators must analyze themselves and their surroundings in order to remain successful. This article uncovers what some hoteliers are doing in order to stay relevant within their neighborhoods, amongst their target guests, and within their perceived position in the market. As businesses, hotels must consider trends within these categories to ensure they continue to flourish READ MORE