Inflation has been affecting hoteliers over the past year, and despite rates finally starting to cool, the cost of goods remains high, impacting consumer behaviors when it comes to travel and lodging costs. Looking ahead, what proactive measures can hotel operators take to drive occupancy rates, keep guests on-site longer, and protect revenues amid a challenging market? READ MORE

In 2021, the Ritz-Carlton Naples engaged architect Cooper Carry and interior designer Parker Torres to bring the 1980s hotel into the 21st century. After years of renovations, three months before it was set to re-open, Hurricane Ian hit Southwest Florida. Eight months of whirlwind recovery and renovation efforts later, the hotel reemerged in July 2023 as an elevated, luxury resort. READ MORE

Read any business journal and you will find articles focusing on how important it is for organizations to innovate. Watch any online business channel and you will see segments touting the same thing. In this article, you will learn how you can use famous movie quotations and the Velcro Theory to develop innovative business strategies that "stick" guests to your hotel. READ MORE

In an industry where luxury and comfort are often the principal offerings, hospitality is now witnessing a paradigm shift as customers increasingly seek purpose-driven brands and experiences that improve society. Today, social purpose is not just a trend but a core component of driving positive customer engagement. But what does this shift towards purpose mean for hospitality executives and marketers? READ MORE

Architectural design is an inherently personal journey that looks to the past and endeavors to envision the future. It requires crunching on the myriad of programmatic parameters and contextual limits of a predetermined brief. We avail ourselves of hard-won skills, technology, and tools fundamental to our quest. How can we make Generative AI a valuable tool in our creative process? READ MORE