HOTEL BUSINESS REVIEW

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Banks Brown

Short Term Rentals Companies ("STRs") are companies that have an internet booking platform which facilitates and participates in the short-term transient rental of private homes and apartments. Participants in the market are, for example, Airbnb, HomeAway, and onefinestay. The model is often described as part of the sharing economy, in the sense that it facilitates the "sharing" of residential space between transient guests and the primary occupant of that space. The companies are said to be "disruptors," because their business model differs from accepted models in an industry. It is difficult to determine what they are. READ MORE

Leon Fresco

There are two main challenges the hospitality industry faces from the new Administration's immigration policies - increased labor costs and decreased demand. With regard to labor, policies are likely to be promulgated that may remove millions of non-U.S. citizen workers from the U.S. workforce and make it far more challenging for the hospitality industry to obtain the labor needed operate its facilities. With regard to demand, policies have already been put in place, and are likely to continue to expand, that will reduce the demand from foreign visitors to enter the United States and consume hospitality resources. READ MORE

David Ashen

In the sea of ready options, limited service properties that define who they are get noticed. No one wants to choose a hotel by price alone and there's no need to. Because a place has reasonable prices, no longer negates the presence of good design. In fact, some guests even leave inspired to replicate the look of a hotel's public spaces or furnishings in their own homes, the hallmark of engaging, aspirational design. Like the new Hyatt Place near Cleveland, complete with spacious rooms with mini-refrigerators and free Wi-Fi; complimentary hot breakfast and Starbucks coffee; beer, wine and mixed drinks; a fitness gym; and eco-friendly heated indoor pool, today's limited service brands are pushing the envelope while staying affordable and providing guests with a memorable experience. READ MORE

Justin Effron

The combination of increasing customization and advancing technology is bringing the world together. What used to take ten or more separate devices is now all in one smartphone. Platform-based services like Uber, Netflix, and Airbnb are revolutionizing business as we know it. Just about every industry has jumped on board this trend towards tech-based simplicity except one. The hotel industry has been slow to adapt, preferring instead to stick with separate systems for their various departments—if using systems at all. Thanks to the increasing awareness of hospitality platforms however, all that's about to change. At long last, the hotel industry is getting its long-awaited wake-up call. Just don't go back to sleep, before making room for a platform in your upcoming budget. READ MORE

Shane Weaver

Nobody would argue that technology has changed the way we work and entertain ourselves. In a broader scope, however, technology has changed the way we think. From a consumer engagement standpoint, the business community has been slower to recognize this on a grand scale, though in recent months there have been signs of catching up. Take retail, for example. Amazon and other online retailers have long been stealing market share from brick and mortar retailers. These businesses are fighting back by placing a stronger emphasis on the customer experience by embracing digital technologies, as well as immersive and interactive platforms. READ MORE

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