Millennials have become the fastest growing consumer segment in the hospitality industry. They have also become one of the most discerning audiences, demanding authenticity, connection and social responsibility from the brands they invest in. Hospitality brands must now look at the entirety of their mix of products from the design aspects of their properties to how they are creating guest engagement and entertainment in order to attract new customers and keep current ones loyal. Scott Acton, CEO and founder of Forte Specialty Contractors breaks down how to design F&B for this new generation to create long-term loyalty. READ MORE

The recruiting process can be very difficult, but it doesn't have to be. Recruiters that leverage successful approaches from other areas of a hotel, such as marketing and sales, can generate value for the industry by limiting the amount of time that roles go unfilled and finding stronger candidates. The easiest way to get the most out of the hiring process is to be thorough and never stop recruiting. In this article we take a look at 4 key ingredients that ensure a maximum return on your recruitment investment. If you employ these techniques in your hiring process you can be guaranteed to bring in stronger employees. READ MORE

The events of the last 12 months – from the Las Vegas massacre to large-scale point-of-sale (POS) attacks to the #MeToo movement – have dramatically changed the risk landscape for hotels. Industry leaders are increasing guest-staff interaction, revamping longstanding “do not disturb” policies, ramping up to fight cyberattacks and phishing, bolstering employee safety training, and even providing panic buttons to housekeepers to prevent sexual assault. We’ll take a deep dive into three key risk areas – guest security, data security and employee safety – and identify interventions that all hotel owners and operators should make during these changing times. READ MORE

Today, it appears that the digital marketing discipline has been stopped in its tracks in the face of new laws or regulations and creative lawsuits. The recent developments in litigation regarding the application of the Americans with Disabilities Act ("ADA") to website accessibility for the visually impaired, are important to note. An interesting legal question is whether "places of public accommodation" are limited to physical locations, or whether the definition can be broad enough to include digital locations - websites.To best understand what is involved, it is helpful to understand the background of this topic, the nuances, and points to consider. READ MORE

96 Billion dollars is being spent by Generation Millennial. The decisions and choices they are making are changing and rocking this industry. Millennials are armed with an arsenal of social media tools to quickly research and aid in their decision making process. Farm to table has much more meaning to the millennial than just a trend. It's a sense of place, a wellbeing, a shareable experience. From froze all day to the grass fed bresaola to the avocado toast Tuesdays that get 400 likes, the millennial generation choices are changing the landscape of Food and beverage in hotels throughout the US and the rest of the world. READ MORE