
With hoteliers' attention split between the boomer generations' affinity for luxury and the younger guest's preference for high technology and social interaction, David Ashen, principal and founder of interior design and brand consulting firm dash design, explores how hoteliers are catering to each group, separately-including trendy rooftop bars and combination bar/lobby areas for the younger set and refined restaurants and luxurious amenities for boomer guests-and the importance of flexible design elements to balance guest wants and needs across generations. READ MORE