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HOTEL BUSINESS REVIEW

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Miranda  Kitterlin-Lynch, Ph.D.

In the United States, women represent the majority in both hospitality and tourism operations and academic programs, yet are sorely underrepresented in high level positions. The prevalence of sexual harassment in the industry adds an even greater challenge to the female professional in terms of navigating the workplace and road to advancement. While not a new phenomenon, the Me Too movement has brought the issue to the forefront and forced us to ask a question that may not have otherwise received such substantial and international attention: How do our female leaders make it to the top in a #MeToo world? READ MORE

Gino  Engels

It is no secret that hoteliers are looking to increase direct bookings to mitigate against rising distribution costs. As cost inflation has pushed direct booking to the top of most hotels' priority lists, hotels are pursuing more business through the lower-cost direct channel, in an all-out effort to preserve the profitability of each booking. In this article, Gino Engels, CCO and co-founder at OTA Insight, discusses 10 essential tactics-such as enhancing your booking experience, segmenting your guest lists, properly forecasting demand, and more-that you can employ to produce more direct business and increase your hotel's revenue per available room. READ MORE

Taryn Holowka

With the practice of green building having been around for several decades, the business and environmental benefits that green hotels can offer are becoming more widely understood within the hospitality industry. A lesser known advantage of green hotels is the host of benefits for employees and the people within the hotels. In fact, "people" are one of the three pillars in the triple bottom line of green building: people, planet and profit. Known as one of the most resource-intensive building types and conventionally believed to be one of the more reluctant to join the green movement, the hospitality industry is making strides in the green building world. READ MORE

Ann Brown

With a focus on holistic wellness that extends from their clients to their company to the overall environmental, spas often keep sustainability at the center of their mission, and that intentional focus on how products, services and practices affect the world around us can serve as a great jumping-off point for hotels and resorts looking to implement eco-friendly practices on a larger scale. Learn how to tap into your spa's sustainable practices, and be inspired by amazing properties that are helping to shape the way we define our corporate responsibility to the planet. READ MORE

Glenn Hasek

Thanks to entrepreneurs whose focus is on waste reduction and energy and water conservation, hoteliers are finding it much easier to cut costs while maintaining a five-star guest experience. Because of advancements in solar technology by a well-known maker of electric automobiles, the day of the net zero hotel is here. Yet another innovator has developed recyclable linens. Others have found ways to more easily recover "waste" heat. Still others have married guestroom energy management technology with voice command systems to make temperature change or lighting adjustments as easy as a "hello". READ MORE

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