The term Biophilic design comes from the word biophilia, meaning "the love of life." First used by an American biologist named Edward O. Wilson decades ago, the phrase has just recently emerged as a popular subject of discussion in the hospitality design world. In our modern society, especially amongst those living in urban environments, we have witnessed an increasing demand to reconnect with nature to maintain health and well-being. While companies quickly embraced the idea of employee wellness in response, hotels have fallen behind in adopting biophilic design to improve guest satisfaction and operational revenue. READ MORE

There's no doubt biophilic design is on the rise, and with good reason. With health and wellness top of mind for customers, and a proven link between biophilic design strategies and increased well-being, the implementation of such features can not only enhance guest experience but add tangible value to a hotel's bottom line. Yet popular design elements like green walls have a high initial cost and require continued maintenance, which can be a limitation. So how can hoteliers split the difference and get smarter about biophilic design? We'll share key considerations to successfully implement biophilia without busting the budget. READ MORE

I present hotel executives with a new idea in that when change becomes increasingly valuable, hotel executives can manifest themselves as catalysts to implement effective changes in hotel's internal resources. I suggest new insights to identify corporate culture and corporate structure as primary drivers, which influence financial performance that matters to hotel executives that care. The focus of this article is based upon the critical role of corporate culture and corporate structure which allows a rich basis to understanding the mechanisms by which financial performance is influenced. READ MORE

Artificial intelligence and its role in the practice of hotel revenue management is front and center in the minds of most industry professionals today. Is my hotel using it? Should my hotel be using it? How would my hotel use it and what would this mean for my role? In this article, we will discuss how hotel technology is evolving, how any revenue manager looking for continued growth in the field should approach these changes, and why the best revenue management strategy will combine artificial intelligence with human intelligence. READ MORE

What do these new and still-evolving revenue management strategies look like? How is this profit-focused mindset influencing both the day-to-day details and the big-picture thinking of revenue management professionals? Cassie Bond, Regional Vice President of Revenue Management for Chesapeake Hospitality discusses the emerging practice of revenue management and the emphasis on profit over revenue that is leading to sophisticated revenue management strategies, intriguing perspectives, and exciting possibilities in the hospitality industry. She outlines how successful hotels are utilizing the information and enhanced techniques of margin prophets, not just today, but in the months and years ahead. READ MORE