
The wellness industry pre Covid-19 had expanded rapidly. Hotel spas were diversifying placing greater emphasis on overall well-being. While at the time of writing this article many hotels are closed, the sentiment in the industry is positive. There is an all-time high in the level of interest for our health and well-being, with hotel spas poised to support this guest need. As a high-touch industry we need to re-imagine, for the short-term at least, how our programming remains relevant in the post Covid-19 landscape. This poses some challenges. Diversifying to attract a more wellness minded guest may be the solution. In this article we'll consider if a more diversified wellness offer is right for your spa and what low touch wellness services are trending with guests. READ MORE