Every social media platform requires a different strategy. As we emerge from the other end of the TikTok-ification, as seen this summer, and it's more important than ever to remember the differences between social channels and tailor your content to suit each. READ MORE

While the hospitality industry faces a number of tests, there are three areas of liability – privacy liability for the collection and storage of biometric data, privacy liability for data breaches, and human trafficking liability – that are likely to create serious legal and risk management challenges in 2023. But can insurance help to reduce the financial impact of these risks? READ MORE

In a previous article, we reported findings from a survey of current hospitality leaders about what hospitality will be in the coming years. Technology surfaced as an overarching Virtuoso-Vampire theme, raising the question of whether technology will be the Virtuoso that harmonized service delivery with guests' expectations, or will it be the Vampire that sucks the spirit out of the hospitality industry and diminished a hotels' revenues and/or capital? In this article, you will learn what today's Generation Z hospitality students -- tomorrow's hospitality leaders – sees as the relationship between technology and hospitality? READ MORE

Following the COVID-19 pandemic, where technology played a large role in keeping many boutique properties open, hoteliers must find a balance between continuing to adopt and utilize new automated options while maintaining the warm, welcoming and personalized experiences that are expected. Ultimately, for hotels hoping to provide more than a place to stay, technology should exist to supplement more traditional operations rather than completely displace it. READ MORE

With travelers returning to hotels at a meteoric rate over the past year, the ongoing labor crisis in the industry has continued to cripple many hospitality organizations. However, technology has stepped up with a range of potential remedies that are helping hoteliers to make up for the difference in staff quality and quantity and help them maintain-and even improve-service levels and guest satisfaction, despite limited staff. This article explores how mobile technology in particular is improving the guest experience and helping hoteliers to recapture lost revenue. READ MORE