HOTEL BUSINESS REVIEW

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Sandy Heydt

Raise your hand if you have had a bad boss. I am sure everyone reading this has raised both hands, and raised them pretty quickly! We often remember our bad bosses more readily than we do our good ones, because the experience was so unpleasant and disappointing. And sometimes we are so harmed by the experience it can take us a long time to get over it. Now think about the good bosses you have had. I hope you have had at least one in your career. Why were they good? Why was the experience working for them so invigorating and memorable? Wouldn't you like to create such an environment for anyone under your area of supervision? READ MORE

Debbie Bermont

Do you struggle to keep your office organized? Do you keep current with your business communications? Do you let e-mails sit in your in-box for days on end? If you've ever had a challenge achieving a goal in the past it could be because you didn't attempt to achieve the goal from the right mindset. Everyone knows that if you want to achieve a goal, you need a well thought out plan and a timetable to implement the plan. It seems like a relatively simple process that would make any goal obtainable. This makes sense in theory, but in reality the best of intentions many times turn into un-kept promises to yourself or others, a missed business deadline, a downturn in sales or a decrease in productivity. READ MORE

Michael J. Cheatham

Let's assume for a moment that every person in hospitality sales knows the importance of qualifying prospects, knows how to develop an effective opening, understands how belief in their product helps them to exude confidence, knows that to close the sale you must ask for the sale, and that service after the sale is as important as the sale itself. While we're at it, let's just assume that everyone has read those endless lists of "sales tips" written on how to become an effective salesperson. If we assume that colleges and universities are adequately training sales people, why is it that all new hires are not excellent sales people from the get-go? Further, with all the professional development opportunities available, shouldn't there be armies of effective sales people and no shortage of great candidates for those looking to hire? So, what is missing? What sets excellent sales people apart from the plebeian masses? READ MORE

Roberta Nedry

Your former employees are a powerful market target. They all ready know the message and product. They "bought in" to what the organization was all about when they joined. They do not need lots of advertising messages and persuasive literature to familiarize them with the product or environment. They are "ripe" for the marketing mix and they should be top picks for special promotions and communications. Your employees could and should be one of your most valuable conduits for new business. So...how do you refine service levels to this powerful group? READ MORE

Roberta Nedry

Survivor! The Bachelor and Bachelorette! The Millionaire! The Apprentice and good 'ol Average Joe! Who is for real these days and why has the issue of reality become so captivating for today's consumers? Why is "being real" or in some cases "not being real" so fascinating? How do real scenarios and events in today's world impact hospitality seeking guests? What reality do they want and are your employees prepared to give it to them? The service landscape has changed in the past few years and hospitality leaders must recognize why anticipating and defining expectations may be more important than ever. People, customers, guests want the real thing. Especially after events like September 11, they want to feel more secure, more safe and more reassured that their interests and concerns matter. They don't want to feel like their needs play second fiddle to corporate policies, complex chains of command or misinformed employees. They want a real connection. READ MORE

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