
Many travelers are claiming that they have become more environmentally conscious when they travel and are seeking out hotels that have made commitments to protecting the environment. Hotels have followed this trend and are greening their operations in order to cater to these green travelers. What has been asked of many travelers is whether or not they are willing to pay a premium stay in such hotels. Some survey results indicate that they are; others say they are not, and still others want to pay less for a green hotel. If the results are so mixed, what is a green hotelier to do? READ MORE