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Thursday December 5, 2024
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Evidence-Based Hotel Management in the Age of Generative AI
By Jungho Suh, Assistant Professor of Management, The George Washington University School of Business
In an era when generative AI technologies such as OpenAI's ChatGPT, Google's Gemini, and Anthropic's Claude are revolutionizing industries, hotel management must evolve. This article explores how generative AI can enhance hotel operations and guest experiences while highlighting the importance of evidence-based management strategies to mitigate risks and ensure responsible AI integration in the hospitality industry.
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DAILY HEADLINES - Thursday Dec 5, 2024
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ARCHIVES
More from our online Library Archives...
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Leveraging 'HI' and 'AI' for Hotel F&B Trends
By Cynthia Mejia, Associate Professor, University of Central Florida Rosen College of Hospitality Management
Lately, hotels are reexamining their F&B strategies, but jumping on the latest trends without HI (human intelligence) is risky. Traditional marketing channels, social media, and AI (artificial intelligence) are all necessary when conducting F&B market research. However, to keep to your brand's character, we outline steps for executing on your hotel's F&B market strategy in a new rollout.
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Hotel Amenities Shifting to Green and Contactless in a Post-Pandemic World
By Jane Ubell-Meyer, Founder, Bedside Reading
As hotels and the publishing industry move into a post-pandemic world, hotels are seeking ways to provide travellers with relaxing amenities, that include reading materials and more, in a safe, eco-and tech-friendly, green and contactless way. An understanding of the how trends in the publishing industry is impacting the daily read – from newspapers to in-room magazines and more is shared.
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