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Appointments & Promotions

Marcus® Hotels & Resorts Appoints Erin Levzow as Vice President of Marketing and Rajiv Castellino as Chief Technology Officer

MILWAUKEE, WI. November 6, 2017 - Marcus® Hotels & Resorts, a nationally recognized hotel owner and management company and division of The Marcus Corporation (NYSE: MCS), today announced that Erin Levzow has been named vice president of marketing. In her new role, Levzow will oversee all marketing, e-commerce, customer insight, loyalty and public relations activities for the company. Marcus Hotels & Resorts also announced the appointment of Rajiv Castellino as chief technology officer.

Prior to joining Marcus Hotels & Resorts, Levzow served as vice president of customer relationship marketing (CRM), loyalty and marketing for Hathway in Austin, Texas, a customer service experience company specializing in helping billion-dollar brands develop mobile-first strategies. Levzow’s extensive marketing and digital experience also includes serving as senior director of digital, social, CRM and e-commerce for Wingstop Restaurants in Dallas, Texas, and serving as vice president of marketing and technology for Freebirds World Burrito, where she oversaw the marketing initiatives for nearly 100 restaurant chains. Levzow began her career at Caesars Entertainment in Las Vegas and went on to work for MGM Resorts International and Palms Casino Resort & Palms Place Hotel and Spa. She received a bachelor’s degree from Illinois State University and holds a Master’s Marketing Strategy Certificate from the Johnson Graduate School of Management at Cornell University.

Castellino joins Marcus Hotels & Resorts with nearly 25 years of experience in IT systems administration and strategy. In his new role, he will provide strategic technology direction and support for the company. Prior to joining Marcus Hotels & Resorts, he served as chief information officer for Great Wolf Resorts, Inc. in Madison, Wis., where he oversaw strategic technology direction, information technology management and technology brand standards. His career includes serving as vice president information technology for Interstate Hotels & Resorts and serving as director of IT support services for MeriStar Hospitality Corporation. Castellino received a bachelor’s degree from the University of Pune in India. He holds a master’s degree in marketing from Symbiosis Institute in India and a master’s degree in management information systems from the University of Dallas.

“Erin and Rajiv have extensive experience in the hospitality industry and deep knowledge in their respective specialties. They are excellent additions to our management team, and will have key roles in helping us continue to grow our hotel portfolio,” said Gregory S. Marcus, president and chief executive officer of The Marcus Corporation.

For more information on the latest news and updates from Marcus Hotels & Resorts, please visit: http://media.marcushotels.com.

About Marcus Hotels & Resorts

Marcus Hotels & Resorts owns and/or manages 18 hotels, resorts and other properties in the U.S. The company’s distinctive portfolio includes city-center meeting hotels, upscale resorts, historic properties, and premium branded and independent first-class hotels. Marcus Hotels & Resorts is an approved operator for all major lodging brands. A leader in the hospitality industry since 1962, Marcus Hotels & Resorts creates asset value for hotel owners through its expertise in management, development and product repositioning, including hotel food and beverage concepts developed by its Marcus Restaurant Group, featuring premier brands such as Mason Street Grill, ChopHouse and Miller Time Pub & Grill. The company is also growing its experiential restaurant concept, The SafeHouse, with a second location that opened in early 2017 in Chicago, Ill. For more information, please visit: http://media.marcushotels.com and follow the company on Facebook and Twitter (@MarcusHotels).

About The Marcus Corporation

Headquartered in Milwaukee, Wisconsin, The Marcus Corporation is a leader in the lodging and entertainment industries, with significant company-owned real estate assets. In addition to its lodging division, its theatre division, Marcus Theatres®, is the fourth largest theatre circuit in the U.S. and currently owns or operates 895 screens at 69 locations in eight states. For more information, please visit the company’s website at www.marcuscorp.com.

Contact:
Jessica Vollrath Huebner
jessica@reputationpartners.com
(414) 376-2348

Coming Up In The December Online Hotel Business Review




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Feature Focus
Hotel Law: Issues & Events
There is not a single area of a hotel’s operation that isn’t touched by some aspect of the law. Hotels and management companies employ an army of lawyers to advise and, if necessary, litigate issues which arise in the course of conducting their business. These lawyers typically specialize in specific areas of the law – real estate, construction, development, leasing, liability, franchising, food & beverage, human resources, environmental, insurance, taxes and more. In addition, issues and events can occur within the industry that have a major impact on the whole, and can spur further legal activity. One event which is certain to cause repercussions is Marriott International’s acquisition of Starwood Hotels and Resorts Worldwide. This newly combined company is now the largest hotel company in the world, encompassing 30 hotel brands, 5,500 hotels under management, and 1.1 million hotel rooms worldwide. In the hospitality industry, scale is particularly important – the most profitable companies are those with the most rooms in the most locations. As a result, this mega- transaction is likely to provoke an increase in Mergers & Acquisitions industry-wide. Many experts believe other larger hotel companies will now join forces with smaller operators to avoid being outpaced in the market. Companies that had not previously considered consolidation are now more likely to do so. Another legal issue facing the industry is the regulation of alternative lodging companies such as Airbnb and other firms that offer private, short-term rentals. Cities like San Francisco, Los Angeles and Santa Monica are at the forefront of efforts to legalize and control short-term rentals. However, those cities are finding it’s much easier to adopt regulations on short-term rentals than it is to actually enforce them. The December issue of Hotel Business Review will examine these and other critical issues pertaining to hotel law and how some companies are adapting to them.