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Acquisitions & Hotel Openings

Springhill Suites by Marriott to Open Doors in Coralville, Iowa

Guests can expect the unexpected at the new 102-suite hotel

CORALVILLE, IA. October 31, 2017 – Marriott International announced today that the SpringHill Suites by Marriott in Coralville, Iowa is scheduled to open this Tuesday, October 31, 2017. The 102-suite hotel, located at 1001 25th Avenue, will operate as a Marriott franchise, owned by Hotel 1001 Operations, Inc. and managed by Asset Management Services, Inc.

The SpringHill Suites Coralville is located just 15 miles from The Eastern Iowa Airport – Cedar Rapids, and steps away from the Coral Ridge Mall. The hotel offers guests convenient access to the University of Iowa, Iowa Children’s Museum and the Hawkeye Express Train to Kinnick Stadium. Rates begin at $119 per night.

“As a brand opening a new hotel every 10 days on average, we are delighted that the SpringHill Suites Coralville is the latest addition to our growing number of properties across the United States and Canada,” said Callette Nielsen, vice president and global brand manager, SpringHill Suites. “Our all-suite offering, and convenient amenities offer guests a little extra to help them enjoy their stay. Whether traveling for business or pleasure, we understand that guests want to connect to the local area. We make it our business to help them do that by offering our local expertise, and bringing the community into the hotel through our 24/7 market, bar and at our Art of Local events.”

Ideal for business and leisure travelers alike, the new hotel offers a little extra space with suites larger than a typical hotel rooms. Separate living, working and sleeping spaces provide guests with flexibility and functionality. The hotel offers comfortable beds, soft linens and plush pillows to allow for an optimum night’s sleep. Each suite also features the SpringHill Suites’ custom, three-in-one, West Elm sofa which converts from a sofa to a daybed to a trundle bed – without sacrificing its stylish good looks and a stylish West Elm Swivel Chair offering additional space for relaxation. The designated work space offers a well-lit desk space to ensure maximum productivity for those who need to get down to business.

From the guest rooms to the lobby every aspect of design, from furniture and lighting, to colors and fabrics; has been carefully selected to offer calm and refreshing spaces to allow guests to relax and recharge. Featuring a brand new design that adds depth and sophistication to the décor, the hotel’s lobby is a great venue for conducting casual meetings or simply to socialize with SpringHill Suites’ enhanced evening experience. Enjoy delicious food and beverage offerings, including local craft beer and premium wines available through the hotel’s full-service bar and bistro or the 24/7 Market. Grab a snack and take it outside to relax at the hotel’s patio area with a relaxing fire pit and comfortable seating. The property also offers over 335 square feet of meeting space to accommodate functions of up to 16 people.

Daily complimentary breakfast is filled with hot, healthy and indulgent choices including fresh strawberries, steel cut oatmeal, cold cuts, cheeses and much more. This is SpringHill Suites’ way of making sure guests have a good start to their day. The hotel also offers business services, complimentary Wi-Fi, same-day dry cleaning, guest laundry facilities, an indoor swimming pool and a fitness center.

About SpringHill Suites by Marriott

SpringHill Suites by Marriott is an all-suite hotel brand that offers guests a fresh take on mixing business and pleasure, by providing little extras that help them enjoy their time away. Recognized by Forbes as one of America’s Top 10 Franchises to buy in 2016, the portfolio consists of more than 350 properties across the United States and Canada. The suites are spacious and feature a modern, stylish design that allows guests to be productive and unwind. SpringHill is proud to participate in the industry’s award-winning loyalty program, Marriott Rewards® which includes The Ritz-Carlton Rewards®. Members can now link accounts with Starwood Preferred Guest® at members.marriott.com for instant elite status matching and unlimited points transfer. For more information or reservations, visit www.springhillsuites.com, become a fan on Facebook or follow @SpringHillSuite on Twitter and Instagram.

Contact:
Sarah Moran
Marriott International
Sarah.Moran@marriott.com
301-380-4466

Terri Alter
General Manager
SpringHill Suites Coralville
319-625-1001

Coming Up In The December Online Hotel Business Review




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Feature Focus
Hotel Law: Issues & Events
There is not a single area of a hotel’s operation that isn’t touched by some aspect of the law. Hotels and management companies employ an army of lawyers to advise and, if necessary, litigate issues which arise in the course of conducting their business. These lawyers typically specialize in specific areas of the law – real estate, construction, development, leasing, liability, franchising, food & beverage, human resources, environmental, insurance, taxes and more. In addition, issues and events can occur within the industry that have a major impact on the whole, and can spur further legal activity. One event which is certain to cause repercussions is Marriott International’s acquisition of Starwood Hotels and Resorts Worldwide. This newly combined company is now the largest hotel company in the world, encompassing 30 hotel brands, 5,500 hotels under management, and 1.1 million hotel rooms worldwide. In the hospitality industry, scale is particularly important – the most profitable companies are those with the most rooms in the most locations. As a result, this mega- transaction is likely to provoke an increase in Mergers & Acquisitions industry-wide. Many experts believe other larger hotel companies will now join forces with smaller operators to avoid being outpaced in the market. Companies that had not previously considered consolidation are now more likely to do so. Another legal issue facing the industry is the regulation of alternative lodging companies such as Airbnb and other firms that offer private, short-term rentals. Cities like San Francisco, Los Angeles and Santa Monica are at the forefront of efforts to legalize and control short-term rentals. However, those cities are finding it’s much easier to adopt regulations on short-term rentals than it is to actually enforce them. The December issue of Hotel Business Review will examine these and other critical issues pertaining to hotel law and how some companies are adapting to them.