{HBR_LEAD_468x60.media}

Appointments & Promotions

RLH Corporation Names Paul Sacco Chief Development Officer

SPOKANE, WA. September 20, 2017 — RLH Corporation (NYSE:RLH) bolstered its Lodging Development division with the addition of Paul Sacco as Chief Development Officer, Upscale Brands & Corporate Development.

In his new role, Sacco will be leading and directly overseeing the franchising efforts and corporate growth of the company’s upscale brands. Sacco will focus on driving further footprint advancement of the burgeoning Hotel RL brand, as well as Red Lion Hotels, Red Lion Inn & Suites, Signature Inn, Lexington and Settle Inn.

Sacco joins RLH Corporation from TPG Hotels & Resorts, where he was President & Chief Development Officer for the past four years. He had been driving the company strategy and hotel portfolio growth via acquisitions, management contracts, mergers and new construction projects. Sacco also has senior development experience at Pyramid Hotel Group and Starwood Hotels & Resorts Worldwide.

“RLH Corporation is committed to growing our franchising and corporate development efforts and we know Paul can help us meet our goals. Paul is a highly respected executive in the industry, has sat on various upscale brand advisory boards, and has a strong reputation for getting deals done. We are excited to have him help grow our company,” said RLH Corporation President & CEO Greg Mount.

To learn more about franchising with RLH Corporation, visit franchise.rlhco.com.

About RLH Corporation

RLH Corporation is an innovative hotel company focused on the franchising, management and ownership of upscale, midscale and economy hotels. We focus on maximizing return on invested capital for hotel owners across North America through relevant brands, industry-leading technology and forward-thinking services. For more information, please visit the company’s website at www.rlhco.com.

Contact:
Amy Koch
Investor.Relations@redlion.com
506-777-6417

Jillian Pedrani
jpedrani@njfpr.com
212-402-1620

Coming Up In The November Online Hotel Business Review




{300x250.media}
Feature Focus
Architecture & Design: Authentic, Interactive and Immersive
If there is one dominant trend in the field of hotel architecture and design, it’s that travelers are demanding authentic, immersive and interactive experiences. This is especially true for Millennials but Baby Boomers are seeking out meaningful experiences as well. As a result, the development of immersive travel experiences - winery resorts, culinary resorts, resorts geared toward specific sports enthusiasts - will continue to expand. Another kind of immersive experience is an urban resort – one that provides all the elements you'd expect in a luxury resort, but urbanized. The urban resort hotel is designed as a staging area where the city itself provides all the amenities, and the hotel functions as a kind of sophisticated concierge service. Another trend is a re-thinking of the hotel lobby, which has evolved into an active social hub with flexible spaces for work and play, featuring cafe?s, bars, libraries, computer stations, game rooms, and more. The goal is to make this area as interactive as possible and to bring people together, making the space less of a traditional hotel lobby and more of a contemporary gathering place. This emphasis on the lobby has also had an associated effect on the size of hotel rooms – they are getting smaller. Since most activities are designed to take place in the lobby, there is less time spent in rooms which justifies their smaller design. Finally, the wellness and ecology movements are also having a major impact on design. The industry is actively adopting standards so that new structures are not only environmentally sustainable, but also promote optimum health and well- being for the travelers who will inhabit them. These are a few of the current trends in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.