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Acquisitions & Hotel Openings

Conrad Fort Lauderdale Beach Set for September Opening on Fort Lauderdale's North Beach

FORT LAUDERDALE, FL. August 24, 2017 — Conrad Fort Lauderdale Beach, the latest addition to the Conrad Hotels & Resorts growing hotel portfolio, has announced that it will open its doors this September. As the second Conrad property to open in Florida, Conrad Fort Lauderdale Beach is enhancing their Gold Coast presence with the opening of the 290 all-suite oceanfront resort, situated on Fort Lauderdale’s exclusive North Beach.

The Conrad Fort Lauderdale Beach oasis will offer four dining and bar experiences, full-service spa – featuring a couples massage room and separate men and women steam rooms, fitness center with state-of-the-art equipment, abundant event space and an awe-inspiring 20,000-sq. ft. ocean facing pool deck.

“As Fort Lauderdale Beach heats up, we recognize that this city is evolving with a new focus on opulence, style and sophistication. The resort is at the helm of this movement and our guarantee to locals and travelers is that we will bring an unparalleled ambiance for guests to stay inspired,” said Chintan Dadhich, General Manager, Conrad Fort Lauderdale Beach. “By honoring and embracing the community, our vision is to provide intuitive service and tailored luxury by collaborating with locals to create programs and offerings that pay tribute to South Florida’s yacht and beach culture.”

Destination Meets Design

As a one-of-a-kind resort that mirrors the transcendent nature of Fort Lauderdale, known as the yachting capital of the world, the waterfront haven pays homage to the city’s celebrated waterways. Conrad Fort Lauderdale Beach was inspired by the golden area of high-end cruise lines. The nautical décor reflected in the coastal suites, complements the balconies that overlook the Atlantic Ocean or Intracoastal Waterways, galley kitchens, 50” HDTVs and more.

“While Conrad boasts a portfolio of 32 luxury hotels and resorts worldwide, Conrad Fort Lauderdale Beach will be the first beachfront resort and residence for the brand in the region,” said John T.A. Vanderslice, global head, Conrad Hotels & Resorts. “As one of the world's fastest growing and most innovative luxury brands, Conrad hotels create unique experiences for our guests in the most sought-after destinations, and we look forward to bringing this smart luxury retreat to South Florida.”

Food & Beverage

Conrad Fort Lauderdale Beach will house four food and beverage outlets. The buzzing dining scene will feature land and sea cuisine, alongside craft cocktails and freshly made gourmet items. Terra Mare, the signature restaurant located on the corner of Terramar Street, will provide casually sophisticated shared plate dining comprised of fresh, locally sourced items paired with an unmatched epicurean experience. Terra Mare will go beyond tapas by encouraging full plate sharing, rather than individual bites, and highlight select tableside preparation continuing to drive conversation amongst diners. Cornucopia will serve as the resort’s gourmet marketplace, where guests can personalize their dining experience, choosing from various artisanal cuisine – such as flat breads, pastries and organic juices. The other two dining options on property, include the lobby bar and pool bar.

Meetings & Events

With 10,000 sq. ft. of flexible meeting space and 10,000 sq. ft. of oceanfront outdoor space, Conrad Fort Lauderdale Beach can accommodate up to 500 attendees. Highlights include the 4,524-sq. ft. Ocean Ballroom, outdoor Ocean Terrace, ten meeting rooms and event spaces, private conference facility entrance, state-of-the-art technology and a dedicated meeting concierge.

The resort is located at 551 N. Fort Lauderdale Beach Blvd., Fort Lauderdale, Florida 33304. For more information, visit the property website.

About Conrad Fort Lauderdale Beach

Opening this September, the 290-all suite property located between Sunrise and Las Olas Boulevard on Fort Lauderdale's exclusive North Beach. The ocean view oasis offers the refined sophistication of beach resort living, combined with nods to South Florida yacht culture. With 10,000 sq. ft. of flexible meeting space and 10,000 sq. ft. of ocean front outdoor space, the resort can accommodate up to 500 guests. The sixth-floor pool deck is the epicenter of social events for locals and visitors within the community. This luxury resort in South Florida is just steps from the beach, nearly four miles from the Port Everglades Cruise Terminal and six miles from the Fort Lauderdale-Hollywood International Airport.

About Conrad Hotels & Resorts

Conrad Hotels & Resorts is the destination for the new generation of smart luxury travelers for whom life, business, and pleasure seamlessly intersect. Conrad offers its guests an innovative way to Stay Inspired through curated collections of 1-hour, 3-hour or 5-hour experiences, available through www.stayinspired.com. Guests can manage their stay through the Conrad Concierge service in the Hilton Honors mobile app, getting access to pre check-in and room selection to ordering in room dining and mobile check-out, all from their own mobile device. Consisting of 32 properties across five continents, Conrad is part of Hilton, a leading global hospitality company. Connect with Conrad by booking at www.conradhotels.com or through the Hilton Honors mobile app. Learn more about the brand by visiting http://news.conradhotels.com and follow us on Facebook, Instagram and Twitter.

About Hilton

Hilton (NYSE: HLT) is a leading global hospitality company, with a portfolio of 14 world-class brands comprising nearly 5,000 properties with more than 812,000 rooms in 103 countries and territories. Hilton is dedicated to fulfilling its mission to be the world’s most hospitable company by delivering exceptional experiences – every hotel, every guest, every time. The company's portfolio includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio Collection by HiltonTM, DoubleTree by Hilton, Tapestry Collection by HiltonTM, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton Honors. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose exactly how many Points to combine with money, an exclusive member discount that can’t be found anywhere else and free standard Wi-Fi. Visit http://newsroom.hilton.com for more information and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.

Contact:
GiAnna Wyatt
gwyatt@quinn.pr
+1 212 868 1900 x278

Lisa Cole
Lisa.cole@hilton.com
+1 305 866 3646

Coming Up In The December Online Hotel Business Review




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Feature Focus
Hotel Law: Issues & Events
There is not a single area of a hotel’s operation that isn’t touched by some aspect of the law. Hotels and management companies employ an army of lawyers to advise and, if necessary, litigate issues which arise in the course of conducting their business. These lawyers typically specialize in specific areas of the law – real estate, construction, development, leasing, liability, franchising, food & beverage, human resources, environmental, insurance, taxes and more. In addition, issues and events can occur within the industry that have a major impact on the whole, and can spur further legal activity. One event which is certain to cause repercussions is Marriott International’s acquisition of Starwood Hotels and Resorts Worldwide. This newly combined company is now the largest hotel company in the world, encompassing 30 hotel brands, 5,500 hotels under management, and 1.1 million hotel rooms worldwide. In the hospitality industry, scale is particularly important – the most profitable companies are those with the most rooms in the most locations. As a result, this mega- transaction is likely to provoke an increase in Mergers & Acquisitions industry-wide. Many experts believe other larger hotel companies will now join forces with smaller operators to avoid being outpaced in the market. Companies that had not previously considered consolidation are now more likely to do so. Another legal issue facing the industry is the regulation of alternative lodging companies such as Airbnb and other firms that offer private, short-term rentals. Cities like San Francisco, Los Angeles and Santa Monica are at the forefront of efforts to legalize and control short-term rentals. However, those cities are finding it’s much easier to adopt regulations on short-term rentals than it is to actually enforce them. The December issue of Hotel Business Review will examine these and other critical issues pertaining to hotel law and how some companies are adapting to them.