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BENCHMARK Names Connie Hagston Director of Sales & Marketing for Chaminade Resort & Spa, Santa Cruz

HOUSTON, TX. August 21, 2017 - THE WOODLANDS … BENCHMARK®, a global hospitality company, has named Connie Hagston director of sales and marketing for Chaminade Resort & Spa, a Benchmark Resorts & Hotels property located in Santa Cruz, California. Kevin Herbst, general manager, made the announcement.

“I am very pleased to welcome Connie to our historic resort and to Benchmark,” said Mr. Herbst. “She comes to us equipped with a strong record of accomplishments, including awards of excellence showcasing her leadership skills and exemplary sales and marketing expertise. She also brings important knowledge of the northern California market to her new role with us.”

Connie Hagston assumes her new position with more than 20 years of experience leading sales and marketing teams and turning around hotels. Ms. Hagston was previously director of sales and marketing for The Silverado Resort and Spa of Napa, California, where she and her team received the 2014 Sales Team of the Year from the property’s management company. She served in the same role for The Lodge at Sonoma, a Marriott Renaissance Resort & Spa in Sonoma, California, where she was honored with the Key Contributor and Sales Leader of the Year awards. She began her career at The Broadmoor of Colorado Springs, Colorado.

Ms. Hagston is a graduate of Blair Business College of Colorado Springs, Colorado. She is a past member of the American Society of Association Executives, the Professional Convention Management Association, Meeting Professionals International, the Association of Meeting Professionals and the Greater Washington Society of Association Executives. Ms. Hagston is relocating to Santa Cruz.

About Chaminade Resort & Spa

Nestled on 300 acres in the Santa Cruz Mountains and overlooking Monterey Bay, Chaminade Resort & Spa features 156 luxurious accommodations including 44 suites. Managed by Benchmark Resorts & Hotels®, the historic Mission-style resort is an IACC approved meeting destination and features 12,000 square feet of meeting and event space, two restaurants, sparkling pool, four tennis courts, executive fitness center, an array of recreational activities and scenic hiking trails surrounding the resort. The Spa at Chaminade is a full-service spa and considered one of the top destination spas in the area. Chaminade Resort & Spa is also pet friendly. For reservations and information call 800-283-6569 or visit www.chaminade.com. To become a fan, visit us on Facebook at www.facebook.com/ChaminadeResort or follow us on Twitter and Instagram @ChaminadeResort.

About Benchmark Resorts & Hotels

Benchmark Resorts & Hotels® features the finest in lodging, dining, recreational and meeting accommodations. Featuring unique and distinctive properties renown for exceptional service and for creating unforgettable memory-making experiences, it is the signature portfolio of BENCHMARK®, a global hospitality company, which has been a leading US-based hospitality management company for nearly 40 years. Many Benchmark Resort & Hotels' properties are certified by IACC, the association that represents the finest meeting venues and services globally, and many have also been recognized with the coveted Benchmark Conference Centers® certification of meeting excellence. www.benchmarkresortsandhotels.com. To become a fan on Facebook, visit www.facebook.com/BenchmarkResortsandHotels Follow us on Twitter at https://twitter.com/BenchmarkHotels, on Instagram at www.instagram.com/benchmarkresortsandhotels, and on Pinterest at www.pinterest.com/benchmarkhotels

Contact:
Ken Ellens
KenEllens@aol.com
201-758-2864

Coming Up In The December Online Hotel Business Review




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Feature Focus
Hotel Law: Issues & Events
There is not a single area of a hotel’s operation that isn’t touched by some aspect of the law. Hotels and management companies employ an army of lawyers to advise and, if necessary, litigate issues which arise in the course of conducting their business. These lawyers typically specialize in specific areas of the law – real estate, construction, development, leasing, liability, franchising, food & beverage, human resources, environmental, insurance, taxes and more. In addition, issues and events can occur within the industry that have a major impact on the whole, and can spur further legal activity. One event which is certain to cause repercussions is Marriott International’s acquisition of Starwood Hotels and Resorts Worldwide. This newly combined company is now the largest hotel company in the world, encompassing 30 hotel brands, 5,500 hotels under management, and 1.1 million hotel rooms worldwide. In the hospitality industry, scale is particularly important – the most profitable companies are those with the most rooms in the most locations. As a result, this mega- transaction is likely to provoke an increase in Mergers & Acquisitions industry-wide. Many experts believe other larger hotel companies will now join forces with smaller operators to avoid being outpaced in the market. Companies that had not previously considered consolidation are now more likely to do so. Another legal issue facing the industry is the regulation of alternative lodging companies such as Airbnb and other firms that offer private, short-term rentals. Cities like San Francisco, Los Angeles and Santa Monica are at the forefront of efforts to legalize and control short-term rentals. However, those cities are finding it’s much easier to adopt regulations on short-term rentals than it is to actually enforce them. The December issue of Hotel Business Review will examine these and other critical issues pertaining to hotel law and how some companies are adapting to them.