Acquisitions & Hotel Openings

Prime Hospitality Group and Shaner Hotels Set for Winter Debut Art Ovation Hotel in Sarasota, Florida

SARASOTA, FL. August 8, 2017 – Art Ovation Hotel will be the newest addition to downtown Sarasota when it debuts this Winter. The 162-room boutique hotel will be an Autograph Collection Hotel, and plans to make its mark as Sarasota’s signature hotel of the arts – embracing and celebrating the city’s diverse range of visual and performing arts.

Prime Hospitality Group, a recognized developer in Florida, and Shaner Hotels, one of the foremost owner-operator companies in the hospitality industry, are collaborating to bring Art Ovation Hotel to life, with an unprecedented level of sophistication and creativity, reflective of Sarasota’s dynamic locale. Most recently, the two companies partnered in the construction and management of Playa Largo Resort & Spa in the Florida Keys.

Located in the heart of downtown, between the Sarasota Opera and the Florida Studio Theatre, Art Ovation Hotel is just steps away from Main Street, which is brimming with dozens of art galleries, restaurants, shops, and theatrical experiences, and also in close proximity to the Gulf Coast’s well-known beaches.

“Sarasota is a mecca for all things arts, and it was clear from the very beginning of the project that we wanted Art Ovation Hotel to reflect the true character of the city,” said Larry Abbo, CEO of Prime Hospitality Group. “We’re eager to capitalize on this unique opportunity to draw guests into the arts and cultural scene both on and off property.”

Every detail of Art Ovation Hotel, from its architecture and décor, to its personalized service and arts-focused programming, will be meticulously crafted to celebrate the artistic ambiance of Sarasota and deliver an exceptional guest experience. Guest amenities will include a robust Artist in Residence program, rotating art collections, art curators, VIP packages with exclusive access to area events and experiences, as well as the opportunity for guests to contribute their own artwork during their stay.

“With such a wide variety and refined collection of arts and cultural offerings, Art Ovation caters to everyone from art-novices to cultural enthusiasts,” said Brian Hockenbury, Senior Vice President of Operations at Shaner Hotels. “Guests can experience the arts full circle on property and within the surrounding area. We’re exploring a number of partnership possibilities, such as collaborating with students at the Ringling College of Art & Design, behind-the-scenes packages with Florida Studio Theatre, pop-up performances from Sarasota Opera, lunches with the director from Asolo Theatre, and more.”

Inspired by the city’s lively and cultural surroundings, the boutique hotel will feature approximately 10,000 square feet of event space with the ability to accommodate up to 450 people, a full-service restaurant, lobby bar, fitness center, and a bustling rooftop pool and bar, ideal for the after-theater crowd.

For additional information on Art Ovation Hotel, visit

About Art Ovation Hotel

Inspired by Sarasota’s vibrant culture and arts scene, Art Ovation Hotel is a new build on Florida’s Gulf Coast debuting in Winter 2017. The Autograph Collection Hotel is a 162-room boutique property located in the heart of downtown Sarasota, surrounded by an enviable number of art galleries, theaters, and restaurants. Designed to fully immerse guests in the creative and artistic experience, Art Ovation will offer a robust Artists in Residence program, exclusive access for guests to enjoy area events and experiences, in-house art curators, in-room art amenities, and more. Ideal for art aficionados, leisure and business travelers alike, the property will also feature approximately 10,000 square feet of flexible meeting space, a full-service restaurant, lobby bar, fitness center, and rooftop pool and bar. For more information, please visit

About Autograph Collection Hotels

The Autograph Collection® is an evolving ensemble of strikingly independent hotels. Each destination has been selected for its quality, bold originality, rich character and uncommon details. From near too far, iconic to historic, the result is an array of properties that is nothing less than unique, nothing short of collectively exceptional. For more information, please visit

Veronica Pena

Coming Up In The November Online Hotel Business Review

Feature Focus
Architecture & Design: Authentic, Interactive and Immersive
If there is one dominant trend in the field of hotel architecture and design, it’s that travelers are demanding authentic, immersive and interactive experiences. This is especially true for Millennials but Baby Boomers are seeking out meaningful experiences as well. As a result, the development of immersive travel experiences - winery resorts, culinary resorts, resorts geared toward specific sports enthusiasts - will continue to expand. Another kind of immersive experience is an urban resort – one that provides all the elements you'd expect in a luxury resort, but urbanized. The urban resort hotel is designed as a staging area where the city itself provides all the amenities, and the hotel functions as a kind of sophisticated concierge service. Another trend is a re-thinking of the hotel lobby, which has evolved into an active social hub with flexible spaces for work and play, featuring cafe?s, bars, libraries, computer stations, game rooms, and more. The goal is to make this area as interactive as possible and to bring people together, making the space less of a traditional hotel lobby and more of a contemporary gathering place. This emphasis on the lobby has also had an associated effect on the size of hotel rooms – they are getting smaller. Since most activities are designed to take place in the lobby, there is less time spent in rooms which justifies their smaller design. Finally, the wellness and ecology movements are also having a major impact on design. The industry is actively adopting standards so that new structures are not only environmentally sustainable, but also promote optimum health and well- being for the travelers who will inhabit them. These are a few of the current trends in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.