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Cristiano Cabutti Named Marriott's Area Director of Sales & Distribution, Southern Europe

NEW YORK, NY. April 17, 2017 - JW Marriott Venice Resort & Spa has announced that Cristiano Cabutti has been named Marriott's Area Director Sales & Marketing for Southern Europe. Cristiano has been the Director of Sales & Marketing at JW Marriott Venice Resort & Spa since 2013, overseeing the opening of the brand's first Italian property.

In his new role, Cristiano will oversee managed core brand hotels for Marriott and all luxury brand hotels, including properties managed by Marriott and franchised, in Spain, Italy, Portugal, Greece, Cyprus and Malta. Cristiano started his career with Marriott in 2013 as part of the JW Marriott Venice Resort & Spa's opening team and has successfully positioned the award-winning property as a one-of-a-kind luxury resort in the market. Prior to joining Marriott, Cristiano was the Group Director of Sales & Marketing for San Domenico Hotels and golf resorts in Italy and England, and also held the position of Director of Sales & Marketing at the Forte Village Resort (7 hotels) in Sardinia.

Cristiano has a degree in tourism with a major in hotel activities from G. Magnaghi School in Salsomaggiore Terme, Italy. He speaks Italian, French and English.

About JW Marriott

JW Marriott is part of Marriott International's luxury portfolio and consists of beautiful properties in gateway cities and distinctive resort locations around the world. These elegant hotels cater to today's sophisticated, self-assured travelers, offering them the quiet luxury they seek in a warmly authentic, relaxed atmosphere lacking in pretense. JW Marriott properties artfully provide highly crafted, anticipatory experiences that are reflective of their locale so that their guests have the time to focus on what is most important to them. Currently, there are 70 JW Marriott hotels in 26 countries; by 2020 the portfolio is expected to encompass more than 100 properties in over 30 countries. Visit us online. Marriott International, Inc. (NASDAQ: MAR) is a leading global lodging company based in Bethesda, Maryland, USA, with more than 4,100 properties in 79 countries and territories and reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 18 brands. For more information or reservations, please visit our website at www.marriott.com, and for the latest company news, visit www.marriottnewscenter.com.

For more information, media enquiries on JW Marriott Venice Resort & Spa please contact:
Jordan Dick
jordan@hawkpr.com
212-255-6541

Coming Up In The June Online Hotel Business Review




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Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.