Appointments & Promotions

Baros Maldives Welcomes Daniel Draxl as New Marketing Manager

BAROS, MV. April 17, 2017 - Daniel Draxl has been appointed marketing manager at Baros Maldives, a lush, award-winning private island resort consisting of 75 secluded overwater and beachside villas. In his new position, he oversees all marketing activities and strategy on behalf of the renowned resort. The appointment is effective immediately.

Draxl brings a wealth of experience in planning and implementation of international marketing campaigns, sales activities, business development, new market research, media relations and more.

Prior to joining Baros, Draxl served as the marketing manager at Kitzbühel Tourism Board, one of the world’s leading alpine destinations. His role consisted of B2B and B2C marketing for European business markets including Germany, Switzerland, CEE, China, Belgium, France, Italy and Spain.

Draxl holds a Master’s degree from León Kassel Annecy Trento, completing in studies at universities in Italy, France, Germany and Spain and an Austrian-French double Bachelor’s degree in International Business Studies from Montpellier Kufstein. He is fluent in five languages including German, English, Italian, French and Spanish.

About Baros Maldives:

Baros Maldives is a privately-owned Maldivian island, just 25 minutes by luxury speedboat from the Maldives International Airport, with 75 secluded villas, both overwater and by the beach. The resort has three gourmet class restaurants as well as private dining being available on Villa decks, during a dhoni cruise, on the beach or on a sandbank in the lagoon. There is also a cocktail lounge, a palm garden bar and a curated connoisseurs’ wine cellar.

Contact:
daniel.draxl@baros.com

Coming Up In The July Online Hotel Business Review




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Feature Focus
Hotel Spa: Measuring the Results
As the Hotel Spa and Wellness Movement continues to flourish, spa operations are seeking new and innovative ways to expand their menu of services to attract even more people to their facilities, and to and measure the results of spa treatments. Whether it’s spa, fitness, wellness meet guest expectations. Among new developments, there seems to be a growing emphasis on science to define or beauty services, guests are becoming increasingly careful about what they ingest, inhale or put on their skin, and they are requesting scientific data on the treatments they receive. They are open to exploring the benefits of alternative therapies – like brain fitness exercises, electro-magnetic treatments, and chromotherapy – but only if they have been validated scientifically. Similarly, some spas are integrating select medical services and procedures into their operations, continuing the convergence of hotel spas with the medical world. Parents are also increasingly concerned about the health and well-being of their children and are willing to devote time and money to overcome their poor diets, constant stress, and hours spent hunched over computer, tablet and smartphone screens. Parents are investing in wellness-centric family vacations; yoga and massage for kids; mindfulness and meditation classes; and healthy, locally sourced, organic food. For hotel spas, this trend represents a significant area for future growth. Other trends include the proliferation of Wellness Festivals which celebrate health and well-being, and position hotel spas front and center. The July issue of the Hotel Business Review will report on these trends and developments and examine how hotel spas are integrating them into their operations.