Appointments & Promotions

Sage Hospitality Names Mustafa Menekse Area Director of Sales Overseeing Denver's The Crawford, The Oxford & The Maven hotels

DENVER, CO. March 20, 2017 - Sage Hospitality is pleased to announce that it has promoted Mustafa Menekse to the position of Area Director of Sales overseeing three independent downtown Denver hotels - The Crawford Hotel, The Oxford Hotel and The Maven Hotel, a vibrant new hotel concept opening next month.

Menekse most recently served as the Area Director of Sales & Marketing overseeing four other Sage Hospitality hotels in Denver – the Courtyard Denver Downtown, the Residence Inn Denver City Center, the SpringHill Suites Denver Downtown at MSU Denver and the TownePlace Suites Denver Downtown.

Originally from Turkey, Menekse worked in Information Technology after graduating from college. He moved to the United States in 2003 and began his hospitality career at the Little America Hotel & Resort in Cheyenne, Wyoming, becoming the Director of Sales & Catering in 2010. Menekse joined Sage Hospitality in 2014 as the Director of Sales & Marketing at the Holiday Inn Denver East – Stapleton.

“Mustafa has fantastic hospitality experience and is excited to be leading the sales team at these three independent properties, which each have their own distinct personality,” said Fred Kleisner, Regional Vice President of Operations for the Premier & Lifestyle Division at Sage Hospitality. “It’s the perfect time with The Maven opening next month and the start of the busy summer travel season here in downtown Denver.”

Menekse also serves on the Board of Directors and Marketing Committee for Environmental Learning for Kids, a Denver non-profit that strives to inspire urban youth through science education and outdoor experiences.

Opening in early April in the heart of Lower Downtown, the independent Maven will deliver a unique hotel experience with an energetic lobby, 172 modern guest rooms and 2,300 square feet of event space. The first Maven Hotel will anchor Denver’s new Dairy Block mixed-use development by Sage, McWHINNEY and Grand American, Inc. www.themavenhotel.com.

Opened in 2014 inside the renovated Denver Union Station, The Crawford offers a Denver hotel experience that is like no other, including 112 luxuriously appointed guest rooms in three styles. Amenities include access to the Oxford Club, Spa & Salon and room service from Denver Union Station restaurants Snooze, an A.M. Eatery and Next Door Union Station. www.thecrawfordhotel.com.

Denver’s most historic hotel, the award-winning Oxford offers 80 individually decorated guest rooms, each with custom features such as claw foot bathtubs, floor-to-ceiling Chinese silk curtains and French and English antiques. Originally opened in 1891, the hotel is listed on the National Register of Historic Places and houses an extensive collection of Western American art. The Oxford is also home to the Oxford Club, Spa & Salon, a full service day spa, hair salon and fitness center and Denver’s quintessential Art Deco martini bar, the Cruise Room. www.theoxfordhotel.com

Coming Up In The June Online Hotel Business Review




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Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.