Appointments & Promotions

New Castle Hotels & Resorts Appoints Julian Buffam as Director of Business Development

SHELTON, CT. March 7, 2017 — Gerry Chase, president and COO of New Castle Hotels & Resorts, a leading third-party management company and hotel developer, today announced that Julian Buffam has joined the company’s acquisitions and development team as director of business development.

Buffam most recently was an investment analyst with HEI Hotels and Resorts, charged with underwriting new opportunities, providing supporting analyses for existing investments, and producing and delivering third-party management presentations. Previously, Buffam was a project manager with HVS where he conducted appraisals and feasibility studies across the eastern seaboard of the United States and developed an expertise in adaptive reuse projects, publishing two articles on the subject in the Real Estate Financial Journal.

"Julian has a passion for the development side of the hospitality industry and already has demonstrated strong insights in the sectors where New Castle is a player, specifically upper- upscale, urban hotels, historic hotels and resorts, and premium select service hotels,” said Chase. “Our development team has a very active and diverse pipeline and Julian’s expertise will enable us to bring more deals to fruition.”

Buffam earned a BA in economics and environmental studies from Connecticut College as well as multiple certificates from the Appraisal Institute.

About New Castle Hotels & Resorts

New Castle Hotels & Resorts is an award-winning independent third-party hotel manager, owner and developer with 23 hotels and resorts and nearly 3,500 rooms under contract or in development. New Castle’s growing portfolio of hotels spans eight states and two Canadian provinces and includes several of Canada’s historic landmark resorts. The privately-held company was established by CEO, David Buffam in 1980 and consistently ranks among the top hotel management and development companies in North America, serving the United States and Canada. New Castle is a preferred operator for diverse brands within the Marriott, Hilton and Starwood families. For additional information, please go to www.newcastlehotels.com.

Contact:
Lauralee Dobbins
Lauralee@WriteTouchPR.com
856-979-8929

Coming Up In The October Online Hotel Business Review




{300x250.media}
Feature Focus
Revenue Management: Technology and Big Data
Like most businesses, hotels are relying on technology and data to drive almost every area of their operations, but perhaps this is especially true for hotel Revenue Managers. There has been an explosion of technology tools which generate a mountain of data – all in an effort to generate profitable pricing strategies. It falls to Revenue Managers to determine which tools best support their operations and then to integrate them efficiently into their existing systems. Customer Relationship Management, Enterprise Resource Planning, and Online Reputation Management software are basic tools; others include channel managers, benchmark reports, rate shopping tools and review systems, to name a few. The benefits of technology tools which automate large segments of a Revenue Manager’s business are enormous. Freed from the time-consuming process of manual data entry, and having more accurate data available, allows Revenue Managers to focus on analysis, strategies and longer-term decision-making. Still, for most hotels, the amount of data that these tools generate can be overwhelming and so another challenge is to figure out how to effectively utilize it. Not surprisingly, there are some new tech tools that can help to do exactly that. There are cloud-based analytics tools that provide a comprehensive overview of hotel data on powerful, intuitive dashboards. The goal is to generate a clear picture, at any moment in time, of where your hotel is at in terms of the essentials – from benchmarking to pricing to performance – bringing all the disparate streams of data into one collated dashboard. Another goal is to eliminate any data discrepancies between finance systems, PMS, CRM and forecasting systems. The October issue of the Hotel Business Review will address all these important developments and document how some leading hotels are executing their revenue management strategies.