Acquisitions & Hotel Openings

Real Hospitality Group and Owners Joy Construction Celebrate Grand Opening of the Four Points Manhattan Midtown West

Hotel marks the 21st Marriott branded hotel to open in the company portfolio

OCEAN CITY, MD. March 1, 2017 - Real Hospitality Group (RHG) announced today the grand opening of the Four Points by Sheraton Manhattan Midtown West at the Hudson Yards development in Midtown Manhattan.

Owned by Joy Construction and managed by Real Hospitality Group, the newly constructed Four Points Manhattan Midtown West offers 148 spacious guest rooms with many offering panoramic views of the Hudson River, a 24-hour fitness center, a business center in addition to high speed and free Wi-Fi throughout the hotel. Guests will enjoy full-service dining in the hotel restaurant and the brand’s iconic Best Brews and BBQ™, which features refreshing local beers on tap and seasonal BBQ-style appetizers at the hotel lounge. The hotel is located near Hudson Yards - one of the most buzzed about new developments in Manhattan - which is experiencing a development boom in New York City not seen in generations with over 17 million square feet of space for new tenants as well as the upcoming expansion of the High Line. The hotel is close to numerous corporate offices & Fortune 100 relocations, Madison Square Garden, Penn Station, Jacob K. Javits Convention Center in addition to top attractions the Empire State Building, Times Square and the Broadway Theater District, making it the perfect venue and timing for the Four Points to open.

“Our staff is already providing unparalleled levels of service, and expect the hotel to be an outstanding leader in guest engagement,” comments Ben Seidel, President and CEO of Real Hospitality Group. “The location is exceptional, close to the burgeoning and booming development that is Hudson Yards and a short walk to Penn Station and the expanded futuristic subway line. This newly developed part of the city is underserved from a hotel perspective, and we are excited to be one of the first to move in and complements our presence in the city.”

Ownership committed to delivering an upscale product, with design elements that provide a fresh sense of style and comfort for their guests. “Our goal was to deliver a best in class hotel that would that would be accretive to the transformation of the most exciting neighborhood in New York City. We are very proud to be adding such a high-quality product to both the Marriott and Real Hospitality Group portfolios,” comments–Eli S. Weiss Managing Member Tenth Avenue YYY LLC.

About Real Hospitality Group

Real Hospitality Group (RHG) is headquartered in Ocean City, MD with a regional office in Midtown Manhattan in New York City. The Real Hospitality Group portfolio includes 76 hotel properties with an inventory of more than 9,659 rooms in gateway cities that include New York, Philadelphia, Miami, Boston, and locations in Syracuse, Newark, Wilmington and Rehoboth Beach, DE, Montauk, New York, and Ocean City, MD. The company is a recognized service provider for Marriott, Hilton, Starwood, Hyatt, Wyndham, IHG, and the Choice Hotels brands, as well as established diverse collection of independent and lifestyle hotels. RHG focuses on total service property management, revenue performance, guest experience and business development for investors in the lodging sector. For more information, please visit the company website at www.realhospitalitygroup.com.

Coming Up In The June Online Hotel Business Review




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Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.