Appointments & Promotions

Eileen Khew Appointed Director of Sales & Marketing for Marina Mandarin Singapore

SINGAPORE. January 12, 2017 - Eileen Khew has been appointed Director of Sales & Marketing for internationally acclaimed Marina Mandarin Singapore -- an upscale, 575-room business hotel that enjoys an excellent location in the heart of the Marina Bay financial district.

Eileen brings a wealth of experience to her new role, with a career in the hospitality industry spanning over 25 years. She joins Marina Mandarin Singapore following a successful four years as Area Director of Sales & Marketing for Far East Hospitality, where she led strategic sales, marketing and revenue generation efforts for Far East Organization's three key hotels in Singapore -- Orchard Parade Hotel, The Elizabeth Singapore, and The Quincy Hotel.

"I am delighted to have Eileen on the team," said Melvin Lim, General Manager of Marina Mandarin Singapore. "I am confident that with her leadership experience and intimate knowledge of the industry, she will do well in driving the Sales & Marketing team towards achieving business objectives while strengthening the competitive position of Marina Mandarin Singapore as a leading hotel in the Marina Bay area."

Marina Mandarin Singapore is managed by Meritus Hotels & Resorts.

About Marina Mandarin Singapore, by Meritus

Internationally acclaimed Marina Mandarin Singapore is an upscale business hotel that offers breathtaking views of Marina Bay and the financial district. Enjoying an excellent location in the heart of the city, the hotel has direct access to the Marina Square Shopping Mall, and is opposite the Suntec Singapore Convention & Exhibition Centre, and The Esplanade-Singapore's premier performing arts centre. The hotel is also situated right on the trackside of the annual Singapore Grand Prix Formula One race. Complemented by a host of comprehensive amenities, the hotel's 575 well-appointed guest rooms and suites are specially tailored to meet the needs of discerning business and leisure travellers. With a majestic atrium soaring through 21 levels of the hotel, Marina Mandarin Singapore delivers the brand's signature Asian Grace, Warmth and Care in an atmosphere of relaxed elegance. Marina Mandarin Singapore was named Country Winner (Singapore) -- Luxury Business Hotel at the World Luxury Awards 2013, 2014 and 2015. It was also conferred the TripAdvisor Certificate of Excellence consecutively for three years since 2013, earning for the hotel the Hall of Fame distinction. For more information, visit www.meritushotels.com/marina.

Contact:
Sharon Vu
sharonvu@vumarcoms.com
+65-6845-1239 | +65-8138-6913

Coming Up In The April Online Hotel Business Review




Feature Focus
Guest Service: The Personalized Experience
In the not-too-distant future, when guests arrive at a hotel, they will check themselves in using a kiosk in the lobby, by- passing a stop at the front desk. When they call room service to order food, it will be from a hotel mobile tablet, practically eliminating any contact with friendly service people. Though these inevitable developments will likely result in delivered to their door by a robot. When they visit a restaurant, their orders will be placed and the bill will be paid some staff reduction, there is a silver lining Ė all the remaining hotel staff can be laser-focused on providing guests with the best possible service available. And for most guests, that means being the beneficiary of a personalized experience from the hotel. According to a recent Yahoo survey, 78 percent of hotel guests expressed a desire for some kind of personalization. They are seeking services that not only make them feel welcomed, but valued, and cause them to feel good about themselves. Hotels must strive to establish an emotional bond with their guests, the kind of bond that creates guest loyalty and brings them back time and again. But providing personalized service is more than knowing your guests by name. Itís leaving a bottle of wine in the room of a couple celebrating their anniversary, or knowing which guest enjoys having a fresh cup of coffee brought to their room as part of a wake-up call. Itís the small, thoughtful, personal gestures that matter most and produce the greatest effect. The April issue of the Hotel Business Review will document what some leading hotels are doing to cultivate and manage guest satisfaction in their operations.