Appointments & Promotions

AWH Partners, LLC Announces Timothy Osiecki as President of AWH Development

NEW YORK, N.Y. January 12, 2017 – AWH Partners, LLC, a privately held real estate investment, development and management firm, is pleased to announce the hiring of Timothy Osiecki as President of AWH Development, a new role at AWH. Osiecki will assume the day-to-day development responsibilities of the founding partners of AWH, enabling the company to deliver development services at an even higher level and freeing the partners to focus on the growth of the larger AWH platform. Taking the helm starting January 2017, Osiecki brings nearly 40 years of construction and development experience to AWH, including spending the last three decades developing high-quality, upscale select and full service hotels for award-winning Concord Hospitality.

“After an extensive nationwide search, we identified Tim as absolutely best-in-class to lead our hospitality development business,” says Chad Cooley, managing partner, AWH Partners, LLC. “His impressive experience in design, construction, major renovations, brand conversions and adaptive use projects make him the perfect fit to raise the bar in our Development division as we continue to grow AWH into an industry leader.”

While with Concord Hospitality, Osiecki directed the design and construction of over 15,000 hotel rooms in overseeing all major renovations, brand conversions and adaptive use projects for Concord. He led the design and development of the first LEED certified Courtyard by Marriott prototype hotel and received Marriott’s first Icon Award for creating new innovative ways to enhance brand design. He also received the "Design Excellence" award from Marriott for leading the design of the Gen IV SpringHill Suites prototype. Osiecki began his career as a custom homebuilder for eight years prior to joining Concord Hospitality. He is a long-standing member of Design and Construction Committees for Marriott and the former Starwood. He has worked across all the major brands to deliver award-winning hotels. “We look forward to having Tim lead the team as we continue to expand our development business,” says Russ Flicker, managing partner, AWH Partners, LLC. “His wheelhouse of knowledge across many different brands and property types will be a great asset to our current and future portfolio of owned and managed properties.” AWH Partners, LLC (“AWH”) is a privately held real estate investment firm formed by alumni of The Blackstone Group and The Related Companies. Since 2010, AWH and its principals, Russ Flicker, Jon Rosenfeld, Chad Cooley and Bernard Michael, have amassed a portfolio in excess of $1 billion. AWH owns Spire Hospitality, a top-tier national hospitality platform formed in 1980, and AWH Development, a full-service real estate development company, which collectively provide AWH with complete vertical integration in the hospitality investment space. For more information, visit www.awhpartners.com.

Coming Up In The June Online Hotel Business Review




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Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.