Appointments & Promotions

Crescent Hotels & Resorts Names Kathryn Bryant as Vice President of Sales Transitions

WASHINGTON, D.C. January 10, 2017 – Michael George, Chief Executive Officer of Crescent Hotels & Resorts, announced that the hotel and resort management company hired Kathryn Bryant as Vice President of Sales Transitions. Crescent, based in Fairfax, Virginia is a nationally recognized operator of premier hotels and resorts throughout the United States and Canada. Bryant will be responsible for onboarding new hotels, orienting the sales and revenue teams to the Crescent Fundamental Sales Principles, and integrating all systems within Crescent.

“The addition of this leadership role, combined with Kathryn’s experience and expertise, will help to shorten the time needed to integrate each new hotel and maximize the time spent driving revenue,” said George. “She has attained impressive sales and leadership successes with a variety of hotel types, sizes, management companies and ownership groups throughout her career.”

Prior to joining Crescent Hotels & Resorts, Bryant spent six years as Associate Director of Sales, Franchise Division with Starwood Hotels & Resorts Worldwide, Inc., most recently driving strategy and superior results in 40+ franchise hotels in the Mid-Atlantic, New York City and New Jersey Region. Prior to her regional role with Starwood, she was Director of Sales and Marketing for the Westin Buckhead Atlanta, the W Atlanta Midtown, and the Sheraton Midtown Atlanta at Colony Square.

Bryant holds a Bachelor of Science in Marketing from the University of West Florida, and holds specialized certificates as Sheraton/Westin brand trainer, Six Sigma Green Belt and others.

About Crescent Hotels & Resorts

Crescent Hotels & Resorts is an award winning, nationally recognized, top-3 operator of hotels and resorts. Crescent currently operates over 100 hotels, resorts & conference centers in the US and Canada. Crescent is one of the few elite management companies approved to operate upper-upscale and luxury hotels under the brand families of Marriott, Hilton, Hyatt and IHG. Crescent also operates a collection of legendary independent lifestyle hotels and resorts. Crescent’s clients are made up of hotel REITs, private equity firms and major developers. For more information, please visit www.chrco.com.

Contact:
Crystal DeStefano
Crystal@stratcomllc.com
315.463.2325

Coming Up In The March Online Hotel Business Review




Feature Focus
Human Resources: Inspiring a Journey of Success
In an increasingly competitive environment where hotels are competing to attract, and more importantly, to keep top talent, Human Resource managers are realizing the need to focus on improving their Employee Experience. Smart managers are embracing the idea of Employee Wellness which translates into a system of physical, mental, emotional, and purposeful well-being. Some organizations are even providing free counseling for their employees and their dependents. The goal is to nurture, support and engage with their employees in a way that increases productivity, improves customer service, enhances loyalty, and creates a more harmonious work environment for all. Along with this development is the need for more effective, ongoing training. Many HR managers rely on external training firms for this, but there is a growing trend which taps the experience and expertise that already exists within the organization. For example, younger employees likely have greater knowledge of social media which an older generation might struggle with. Harnessing this peer-to-peer learning can be an efficient and cost effective way of increasing skills, and as a result, the knowledge transferred is likely to be more acceptable and relevant. Finally, HR managers need to foster an environment that empowers people and taps into their full potential, inspiring a personal journey of success. The March Hotel Business Review will take a look at some of the strategies and techniques that human resource directors are currently developing in order to achieve success.