Appointments & Promotions

Kennebunkport Resort Collection Names Justin Grimes Director of Operations

KENNEBUNKPORT, ME. January 10, 2017 – Bill Bamford, CFO & COO of the Kennebunkport Resort Collection (KRC), announced several strategic management promotions across KRC’s diverse portfolio of luxury and upscale properties.

Justin Grimes - named one of the 2016 “Thirty Under 30” hotel executives by Hotel Management, a leading hospitality business publication - has taken the helm as KRC’s director of operations. In this position, Grimes will be responsible for building revenue streams, elevating employee satisfaction, enhancing the overall guest experience and reinforcing brand standards across all hotels and restaurants. A seven-year veteran of KRC, Grimes most recently served as general manager of KRC’s Hidden Pond and The Tides Beach Club. Both properties were recognized among the top 10 “Top Resorts in New England” in the 2016 Condé Nast Traveler Readers’ Choice Awards.

“Justin is one of several internal promotions made to elevate our leadership team as we prepare for the upcoming season,” added Bamford. “Since its inception, KRC has strived for a culture of advancement and leadership development and we’re proud to say that all of these new management changes are promotions from within.”

Bamford also announced Christy Reid’s promotion to guest experience manager, a new position for the company. Reid joined the KRC team in 2007 as a project manager for Hidden Pond and in her tenure has served a variety of positions including general manager at Hidden Pond, and most recently the general manager of The Cottages at Cabot Cove and The Lodge on the Cove. Working closely with Grimes, Reid’s core responsibilities in her new role will focus on guest services training and audits, property aesthetics, and project management.

Additional management promotions include: •Kristen Caouette, General Manager of Hidden Pond. Caoutte joined Hidden Pond the beginning of the 2012 season as guest services manager. In 2014, she was promoted to assistant general manager and has held this role for the past three seasons.

•Emily Nelson, Hotel Manager of The Tides Beach Club. In 2014, Nelson joined The Tides Beach Club where she was quickly promoted to front desk manager and held the position for the 2014 and 2015 seasons. In 2016, Nelson served as the front desk manager of Hidden Pond.

•Morgan Campbell, Hotel Manager of the Kennebunkport Inn. Campbell started at the Cape Arundel Inn during the 2011 season. When Cape Arundel Inn joined the Kennebunkport Resort Collection, Morgan remained on board as a front desk agent. In 2013, Morgan transferred to the Kennebunkport Inn in the same capacity. Morgan was promoted to front desk manager in 2015, a position she held until being named innkeeper in 2016.

Bamford continued, “Building an exceptional staff is critical in delivering the highest quality guest experience and it is a pleasure to work alongside this group of passionate professionals.”

For more information on the KRC portfolio of hotels and restaurants, visit www.kennebunkportresortcollection.com.

About the Kennebunkport Resort Collection

Comprising a diverse portfolio of luxury and upscale properties, the Kennebunkport Resort Collection (KRC) includes Hidden Pond, one of the finest luxury boutique hotels in the Northeast; The Tides Beach Club, Southern Maine’s only beachfront luxury boutique hotel; the Kennebunkport Inn, centrally located in downtown Kennebunkport; Cape Arundel Inn & Resort, a grand, oceanfront summer estate in nearby Cape Arundel; The Cottages at Cabot Cove, featuring individually designed luxury cottages; sister property The Lodge on the Cove, a family-oriented boutique resort; the Grand Hotel, located on Chase Hill in Kennebunk; and The Boathouse Waterfront Hotel, a social locale situated harbor side on the Kennebunk River. KRC also owns and manages restaurants and catering venues in the area. Information on all KRC hotels and resorts can be found at www.kennebunkportresortcollection.com.

Contact:
Gina Dolecki/Stephanie Strommer
dolecki@redpointpr.com or strommer@redpointpr.com
212-229-0119

Coming Up In The June Online Hotel Business Review




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Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.