Acquisitions & Hotel Openings

Eco-Conscious Element® Brand Debuts in Southeast Asia with the Signing of Element Kuala Lumpur

Designed to be Green from the Ground up, Element Kuala Lumpur is Set to Re-imagine the Extended Stay Experience; Will Be the Highest Hotel in Malaysia

KUALA LUMPUR, MY. January 5, 2017 - Marriott International, Inc. (NASDAQ:MAR) today announced that it will introduce Element Hotels in Southeast Asia with the debut of Element Kuala Lumpur. Marriott International has finalised a management agreement with owner IB Tower Sdn Bhd and the newly built hotel is slated to welcome its first guests in March 2017.

“Element is experiencing tremendous growth momentum, fuelled by strong demand from consumers who are increasingly interested in environmentally-friendly practices and sustainable living,” said Nelli Yong, Vice President, Brand Management, Marriott International, Asia Pacific. “In partnership with IB Tower Sdn Bhd, we are thrilled to introduce Element to Kuala Lumpur, a vibrant, forward-thinking city that is an ideal fit for the brand. Element offers travellers a fresh interpretation of the traditional hotel experience with natural light, modern design, healthy options and eco-minded sensibilities. This reimagined extended-stay experience is perfect for the traveller who is visiting for a few days or a few weeks.”

Element Kuala Lumpur is set to become an icon in the heart of the city centre, as the highest hotel in Malaysia. The hotel is located within the 275-metre high mixed-use Ilham Tower, designed by the globally acclaimed Foster+Partners. From its elevated position, guests can look forward to a captivating 360-degree view of the city skyline and across the Klang Valley. The hotel will feature 252 bright and airy guest rooms in a range of spacious configurations from studio units to three-bedroom suites. Rooms will feature abundant natural light and modern décor, a spa-inspired bathroom and all natural bath amenities.

Element Kuala Lumpur will offer upmost functionality where guests can find their own space to stay productive or relax at their own pace. Bright, light-filled places will bring the outdoors in, providing a multifaceted environment for work or play. The hotel will feature a fully equipped 24/7 fitness centre, complimentary Bikes to Borrow for guests to explore the vicinity with map included, a holistically designed spa, an indoor swimming pool and 162 square meters of versatile meeting rooms with complimentary WiFi throughout the property. For food and beverage options, the hotel’s TRACE Restaurant will offer all-day dining with healthy options. Guests can also wind down with the complimentary Relax evening wine reception.

“We are pleased to collaborate with Marriott International by introducing the innovative Element brand in the Malaysian capital. Element’s environmentally aware commitment is perfectly aligned to our own sustainable values which can be seen in the prominently designed Ilham Tower,” said Selina Raj, Senior Manager of Ilham Tower.

Built green from the ground-up, Element Kuala Lumpur is Green Building Index (GBI) certified and is part of a mixed-use development which also houses the Ilham Gallery, a public art space, commercial units and restaurants. With the Ampang Park Light Rail Transit (LRT) system at its doorstep and the world-renowned Petronas Twin Towers less than a kilometre away, guests will have easy access to Kuala Lumpur’s vibrant shopping and tourist experiences, as well as some of the most celebrated upscale eateries and sophisticated rooftop cocktail bars.

Element Hotels uses sustainable products and practices wherever possible. The brand’s core design components include low flow rainfall and showerheads, 100% non-PVC flooring, energy efficient LED lighting, electric-vehicle charging stations, filtered water, green materials such as low-VOC paints and recycled-content carpeting and guestroom designs that incorporate sustainable features. The Element brand continues to gain momentum in Asia Pacific following its debut in Suzhou, China in 2015. Having shaken up the extended stay hotel experience in North America and Europe, Element is on course to triple its portfolio by the end of 2017.

Note to editors: Please click here to download the images.

About Element Hotels

Element® Hotels is made to order for guests in the know and on the go. Its bright design defies convention, bathing guest rooms and public spaces in natural light. Stylish and sustainable throughout, Element offers extended stay comfort with a conscience and lots of signature amenities from its healthy RISE breakfast and RELAX evening reception to saline swimming pools, spacious fitness centers, bikes to borrow and electric vehicle charging stations. Element made history in 2008 as the only major hotel brand to pursue LEED certification for high-performance buildings brand-wide. Element is proud to participate in the industry’s award-winning loyalty program, Starwood Preferred Guest®, in which members can link accounts with Marriott Rewards® and The Ritz-Carlton Rewards® for instant elite status matching and unlimited points transfer. Visit www.ElementHotels.com or connect on Facebook. Marriott International, Inc. (NASDAQ: MAR) is the world’s largest hotel company based in Bethesda, Maryland, USA, with nearly 6,000 properties in 120 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts. The company’s 30 leading brands include: Bulgari®, The Ritz-Carlton® and The Ritz-Carlton Reserve®, St. Regis®, W®, EDITION®, JW Marriott®, The Luxury Collection®, Marriott Hotels®, Westin®, Le Méridien®, Renaissance® Hotels, Sheraton®, Delta Hotels by MarriottSM, Marriott Executive Apartments®, Marriott Vacation Club®, Autograph Collection® Hotels, Tribute Portfolio™, Design Hotels™, Gaylord Hotels®, Courtyard®, Four Points® by Sheraton, SpringHill Suites®, Fairfield Inn & Suites®, Residence Inn®, TownePlace Suites®, AC Hotels by Marriott®, Aloft®, Element®, Moxy® Hotels, and Protea Hotels by Marriott®. The company also operates award-winning loyalty programs: Marriott Rewards®, which includes The Ritz-Carlton Rewards®, and Starwood Preferred Guest®. For more information, please visit our website at www.marriott.com, and for the latest company news, visit www.marriottnewscenter.com and @MarriottIntl.

Contact:
NG LI-SA
Marketing Communications Manager, Malaysia Marketing Team
Email : li-sa.ng@starwoodhotels.com
Phone : (603) 2717 9855
Mobile : (60) 12 260 7323

Coming Up In The May Online Hotel Business Review




Feature Focus
Eco-Friendly Practices: The Value of Sustainability
The hotel industry continues to make remarkable progress in implementing sustainability policies and procedures in their properties throughout the world. As a result, they continue to reap the benefits of increased profitability, enhanced guest experiences, and improved community relations. In addition, as industry standards are codified and adopted worldwide, hotels can now compare how their operations measure up against their competitors in terms of sustainable practices and accomplishments. This capacity to publicly compare and contrast is spurring competition and driving innovation as hotels do not wish to be left behind in this area. Water management and conservation is still a primary issue as population growth, urbanization, pollution and wasteful consumption patterns place increasing demands on freshwater supply. Water recycling; installing low-flow fixtures; using digital sensors to control water usage; and even harvesting rainwater are just a few things that some hotels are doing to preserve this precious resource. Waste management is another major concern. Through policies of reduce, reuse and recycle, some hotels are implementing “zero-waste” programs with the goal of substantially reducing their landfill waste which produces carbon dioxide and methane gases. Other hotels have established comprehensive training programs that reinforce the value of sustainability. There is employee engagement through posters and quizzes, and even contests are held to increase innovation, sensitivity and environmental awareness. Some hotels are also monitoring a guest’s energy usage and rewarding those who consumed less energy with gifts and incentives. The May issue of the Hotel Business Review will document how some hotels are integrating eco-friendly practices into their operations and how they and the environment are benefiting from them.