Appointments & Promotions

Ben Levin Promoted To Vice President

ATLANTA, GA. January 4, 2017 - HVS announced that Ben Levin has been promoted to Vice President. An integral member of the HVS Atlanta team for several years, Levin is recognized as an expert and trusted advisor to HVS clients in Georgia, Alabama, and throughout the region.

With a grandfather hailing from Cornell’s School of Hotel Administration and an uncle that served as past president of the International Society of Hospitality, Ben Levin had some strong voices guiding him toward a career in hospitality. He brings this heritage and heart to every hotel assignment as a key member of a team that delivers dependable, accurate, and efficient reports.

Levin published a comprehensive article, In Focus: Birmingham, Alabama, which provides excellent local insight highlighting the city’s economic performance. He has also been a featured speaker for the Hotel Sales and Marketing Association International (HSMAI) and HVS Hotel Market Connections.

According to Mike Brophy, Senior Vice President and Partner of HVS, “Ben’s extensive experience at mid-market and ultra-luxury hotels, combined with his superb field research, helps him navigate diverse challenges to formulate an authoritative conclusion concerning specific valuations and hotels’ feasibility.“

Prior to joining HVS, Ben held several positions in operational roles at the St. Regis Atlanta and the Microtel Inn & Suites in Tuscaloosa, Alabama. Ben graduated summa cum laude from the University of Alabama with a B.S. in Restaurant and Hospitality Management. Memberships during his university years included the Sigma Nu Fraternity, the Hotel and Restaurant and Convention Association (HARACA), and the Eta Sigma Delta National Hospitality Honors Society.

About HVS

HVS, the world’s leading consulting and services organization focused on the hotel, mixed-use, shared ownership, gaming, and leisure industries, celebrated its 35th anniversary in 2015. Established in 1980, the company performs 4,500+ assignments each year for hotel and real estate owners, operators, and developers worldwide. HVS principals are regarded as the leading experts in their respective regions of the globe. Through a network of more than 40 offices and more than 350 professionals, HVS provides an unparalleled range of complementary services for the hospitality industry. HVS.com

Media Contact:
Lizzette Casarin
Marketing Director
lcasarin@hvs.com
+1 (720) 244-7620

Coming Up In The September Online Hotel Business Review




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Feature Focus
Hotel Group Meetings: Blue Skies Ahead
After a decade of sacrifice and struggle, it seems that hotels and meeting planners have every reason to be optimistic about the group meeting business going forward. By every industry benchmark and measure, 2017 is shaping up to be a record year, which means more meetings in more locations for more attendees. And though no one in the industry is complaining about this rosy outlook, the strong demand is increasing competition among meeting planners across the board – for the most desirable locations, for the best hotels, for the most creative experiences, for the most talented chefs, and for the best technology available. Because of this robust demand, hotels are in the driver’s seat and they are flexing their collective muscles. Even though over 100,000 new rooms were added last year, hotel rates are expected to rise by a minimum of 4.0%, and they are also charging fees on amenities that were often gratis in the past. In addition, hotels are offering shorter lead times on booking commitments, forcing planners to sign contracts earlier than in past years. Planners are having to work more quickly and to commit farther in advance to secure key properties. Planners are also having to meet increased attendee expectations. They no longer are content with a trade show and a few dinners; they want an experience. Planners need to find ways to create a meaningful experience to ensure that attendees walk away with an impactful memory. This kind of experiential learning can generate a deeper emotional connection, which can ultimately result in increased brand recognition, client retention, and incremental sales. The September Hotel Business Review will examine issues relevant to group business and will report on what some hotels are doing to promote this sector of their operations.