Appointments & Promotions

Lido Beach Resort Appoints Michael Desorcie as Executive Chef

New Executive Chef brings 12 years of experience to one of Sarasota's top resorts

SARASOTA, FL. December 26, 2016 — Located along the pristine Gulf of Mexico coast in Lido Key, Lido Beach Resort is pleased to announce the appointment of Michael Desorcie as the new Executive Chef. Desorcie brings 12 years of experience to the property’s culinary team, and as Executive Chef, where he will oversee all culinary activity at the resort.

Desorcie hails from New York where he most recently served as the Banquet Chef for the AAA Four Diamond property The Sagamore Resort in Bolton Landing, N.Y. In this role, he was responsible for executing plated and buffet functions for 700+ people, menu planning, training staff and more. Both Lido Beach Resort and The Sagamore are operated by Ocean Properties Hotel Resorts and Affiliates - a hotel management and development company with more than 100 hotels in its portfolio. Earlier in his career, Desorcie was transferred to Lido Beach Resort for two winter seasons where he worked as a Cook and later as a Sous Chef.

“Lido Beach Resort has always held a special place in my heart and I am so happy to be back,” says Desorcie. “The city of Sarasota offers an emerging, inspiring culinary scene and I’m thrilled to introduce that progressive energy to Lido Beach Resort with innovative F&B ideas and offerings.”

The Gulf of Mexico serves as a core influence to Desorcie’s cuisine approach, which focuses on an international fusion of flavors and a health-conscious cooking style. Desorcie plans to incorporate local fish and specialty seafood items on resort menus, and flavors from the islands will play a big role. Beyond the Gulf, Desorcie is looking to Hawaii, Cuba, South America and Jamaica to discover new flavors and ingredients ranging from yams and coconuts to grilled fish, ginger and sesame.

Family is another reason Desorcie moved to Sarasota — it is the hometown of his wife, Lori. The couple moved back to Sarasota together from New York, where Lori also worked at The Sagamore as the Executive Pastry Chef. Now in Sarasota, Lori accepted the position as Executive Pastry Chef at The Resort at Longboat Key Club — a AAA Four Diamond resort also managed by Ocean Properties and the sister property to Lido Beach Resort.

About Lido Beach Resort

Located minutes from the heart of Sarasota on a pristine private beach along Florida’s central west coast, the first thing that captivates guests of Lido Beach Resort is the deep, wide stretch of white sand it sits upon. With 223 rooms ranging from suites to deluxe guest rooms, two beachfront freeform pools, three on-site restaurants and lounges, and a 24-hour fitness center, the resort seems to have found its niche with families, couples looking for romance during iconic sunset strolls, and sun seekers wanting to wake up and walk right out onto the sand. For more information, visit: www.lidobeachresort.com.

Coming Up In The February Online Hotel Business Review




Feature Focus
Social Media: Interacting with the Hotel Customer
Consider these astonishing numbers: 1.49 billion active monthly Facebook users. 1.1 billion active monthly YouTube users. 320 million active monthly Twitter users and nearly 400 million registered users on LinkedIn. 400 million active monthly Instagram users and 200 million active Google+ users. The power and reach of social media is an awesome force and it has transformed how hotels interact with their customers. In the past year, social media advertising spending increased 33.5% to nearly $24 billion dollars. Social networks are being utilized by hotels to reach more visitors, expand brand awareness, enhance brand reputation and to establish more direct and personal communication with their customers. Savvy hotel operators are adopting a comprehensive social media strategy, and there are several emerging trends to note. Video continues to be a powerful and influential element in social media marketing, with 70% of companies saying that it is their most effective marketing tool. Video generates a 62% higher engagement rate than photographs alone, and with new social sites like Meerkat and Periscope which offer live video streaming, those numbers will only increase. Sponsored content is another growing trend. Though advertorials have been around for decades, hotels are finding new ways to maximize the visibility of their content. Some are placing sponsored content on Facebook, or on influencer blogs. Another trend is the integration of a “Buy Now” button into social media websites. Customers will be able to make purchases without ever having to leave their favorite social sites. This development is a major convenience for customers and should also be an additional revenue source for hotels. The February Hotel Business Review will explore these issues and examine how some hotels are successfully integrating social media into their operations.