Business & Finance

Twenty Four Seven Hotels Adds Three Palm Desert and Sacramento Properties to Management Portfolio

NEWPORT BEACH, CA. December 19, 2016 – Twenty Four Seven Hotels https://www.247hotels.com, a leading Newport Beach, CA based hospitality management company, recently added the Courtyard Palm Desert, Residence Inn Palm Desert, and the Courtyard Sacramento Midtown bringing the total number of rooms under management to 2,400.

“The opportunity to bring three additional Marriott properties into our portfolio hits the mark for us strategically as we continue to partner with top-tier brands. Having worked alongside Marriott for many years, we look forward to managing these well positioned hotels in two of California’s key markets,” said David Wani, chief executive officer, Twenty Four Seven Hotels.

The Courtyard Palm Desert is ideally located in the heart of Palm Desert, and is adjacent to the Residence Inn by Marriott Palm Desert. Combined the properties offer a total of 281 rooms and will immediately benefit from a planned $3 million room renovation. The hotels are also located near satellite campuses of California State University – San Bernardino and the University of California – Riverside.

The newly renovated 139-room Courtyard Sacramento Midtown is located next to the UC Davis Medical Center and just minutes from California Sate University - Sacramento.

Founded in 2004, Twenty Four Seven Hotels continues to strengthen its presence as a sought-after hotel management company delivering exceptional guest experiences, hotel operations, asset management and development expertise.

About Twenty Four Seven Hotels

An entrepreneurial and spirited hospitality company, Twenty Four Seven Hotels delivers highly specialized services in hotel management, investment, and development. After a decade of focusing on select service premium brands, Twenty Four Seven Hotels is firmly establishing itself in the newly emerging branded lifestyle segment in launching the first Moxy hotel by Marriott to open in the US. Concentrated in the western United States, Twenty Four Seven Hotels continues to invest in high caliber hospitality talent to support its growing portfolio of hotels in partnership with premium hospitality brands including Marriott, Hilton and Hyatt. For more information on Twenty Four Seven Hotels, visit www.247hotels.com

Contact:
Pamela Devaney
pam@resonatepr.com
760.846.4640

Kelly Reed
kelly@resonatepr.com
303.859.4981

Coming Up In The June Online Hotel Business Review




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Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.