{HBR_LEAD_468x60.media}

Acquisitions & Hotel Openings

Worldhotels Adds FOUND: RE Phoenix Hotel as Its Newest Affiliate

Downtown Phoenix Boutique Hotel is Worldhotels' First Arizona Location

ORLANDO, FL. December 14, 2016 – Worldhotels, a leading worldwide group of independent hotels, has added the newly opened FOUND: RE Phoenix to its global portfolio of hotels. Located in downtown Phoenix, the 105-room boutique hotel offers a one-of-a-kind lifestyle experience with design details inspired by local contemporary art, culture, fashion and music.

“We are delighted to bring this unique boutique hotel to our guests,” said Tom Griffiths, vice president, Worldhotels-The Americas. “The hotel’s services and accommodations embrace its urban location in the thriving arts district and uniquely support Phoenix’s growing arts community.”

“Our goal is to create a place of community and invoke a sense of wonder for every guest,” said Vittal Calamur, general manager. “We are excited to offer this unique hotel experience to Worldhotels guests who want to feel inspired, connected and engaged as part of their hotel experience.”

Studio and gallery spaces feature a roster of rotating shows, pop-ups and artists. With the hotel’s eight-story digital projection exterior light installation, the hotel has changed the landscape of downtown Phoenix. An outdoor display box provides ever-changing public art by exhibiting of avant-garde masterpieces created by local artists. Each piece of art has been sourced from Arizona artists, supporting the local artists, economy and overall health of the community.

Guest rooms and suites feature an industrial-chic design with concrete floors, exposed ceiling and floating beds. They come equipped with all the luxury comforts, including premium bedding, designer toiletries and complimentary Wi-Fi.

MATCH Cuisine & Cocktails, the hotel’s wood–fired restaurant, offers dishes inspired by global street food with a commitment to local sourcing and top-drawer quality.

The hotel is close to sports stadiums, convention venues and cultural epicenters such as the Phoenix Art Museum, Heard Museum, Arizona Opera, Roosevelt Row Arts District and First Friday (monthly art walk).

About Worldhotels:

• Worldhotels is a global brand that brings together some of the world's most unique independent hotels. With reach into over 60 countries and six continents, the group targets savvy business and leisure travelers that seek an authentic and local experience when choosing a hotel.

• With over 45 years of excellence in the industry, the company's mission is to provide access to upscale hotels of character and distinction. Each hotel in the Worldhotels portfolio has been carefully selected to ensure it meets the group’s strict quality standards. Each hotel is measured against over 600 quality criteria every year.

• Worldhotels backs independent hotels with the power of a global brand while allowing them to retain their individual character and identity. The group offers an “affiliation model” which provides a comprehensive range of services that includes global marketing, sales, training, e-commerce and state-of-the-art distribution and technology.

• Guests can also earn points with the group’s own loyalty program, Worldhotels Peakpoints (worldhotels-peakpoints.com), and redeem them for hotel vouchers. Alternatively, they can collect miles for eligible stays thanks to an extensive list of 23 frequent flyer programs of the world's premier international carriers. Air France, Cathay Pacific, Lufthansa, United Airlines are just some of the partners that make earning miles with Worldhotels easy.

For reservations or information, visit worldhotels.com. Images are available from sneubauer@worldhotels.com.

For most recent news, follow Worldhotels on Facebook and Twitter. www.worldhotels.com/facebook
www.worldhotels.com/twitter

Media Contact:
Kristi Arndt
On Behalf of Worldhotels-The Americas
Karndt@peridotgroup.net
Tel.: (612) 803-0861

Coming Up In The December Online Hotel Business Review




{300x250.media}
Feature Focus
Hotel Law: Issues & Events
There is not a single area of a hotel’s operation that isn’t touched by some aspect of the law. Hotels and management companies employ an army of lawyers to advise and, if necessary, litigate issues which arise in the course of conducting their business. These lawyers typically specialize in specific areas of the law – real estate, construction, development, leasing, liability, franchising, food & beverage, human resources, environmental, insurance, taxes and more. In addition, issues and events can occur within the industry that have a major impact on the whole, and can spur further legal activity. One event which is certain to cause repercussions is Marriott International’s acquisition of Starwood Hotels and Resorts Worldwide. This newly combined company is now the largest hotel company in the world, encompassing 30 hotel brands, 5,500 hotels under management, and 1.1 million hotel rooms worldwide. In the hospitality industry, scale is particularly important – the most profitable companies are those with the most rooms in the most locations. As a result, this mega- transaction is likely to provoke an increase in Mergers & Acquisitions industry-wide. Many experts believe other larger hotel companies will now join forces with smaller operators to avoid being outpaced in the market. Companies that had not previously considered consolidation are now more likely to do so. Another legal issue facing the industry is the regulation of alternative lodging companies such as Airbnb and other firms that offer private, short-term rentals. Cities like San Francisco, Los Angeles and Santa Monica are at the forefront of efforts to legalize and control short-term rentals. However, those cities are finding it’s much easier to adopt regulations on short-term rentals than it is to actually enforce them. The December issue of Hotel Business Review will examine these and other critical issues pertaining to hotel law and how some companies are adapting to them.