Appointments & Promotions

Intelity Appoints New Chief Sales and Marketing Officer

ORLANDO, FL. November 10, 2016 – Intelity, the leading developer of hospitality guest service technology and mobile apps to improve the guest experience, today announced the addition of Gregg Hopkins as the company’s Chief Sales and Marketing Officer.

Hopkins’ career spans over 30 years with varied international experience in the hospitality and technology segments working with enterprise property management (PMS), sales and catering, customer relationship management (CRM), restaurant point-of-sale (POS), center reservation system providers (CRS), online travel agencies (OTA), and destination vacation portal solutions.

Hopkins was a co-founder of Libra OnDemand, a hospitality CRM solution, where he led the organization as its president and CEO until its acquisition by Newmarket International (Amadeus Hospitality) in November 2011 where he then served as the head of the Newmarket global marketing group until March 2016. Most recently Hopkins was the founder of a boutique marketing consulting and technology firm, Gregg Hopkins & Associates.

"Gregg’s wealth of experience and industry knowledge has already made him a key addition to the Intelity family," said David Adelson, Intelity president and CEO. "Our new innovations and the increasing demand for our solutions led us to look for an addition to our team who will fit in with our company’s standards for innovation and exceptional service, and it is very fortunate that we were able to find someone of Gregg’s caliber to fulfill this role."

“In a year like 2016 where Intelity has on boarded more customers than ever before, I am extremely excited to be joining Intelity at this point in the company’s growth,” stated Hopkins. “I’m looking forward to playing a key role in providing and implementing high quality solutions for our clients.”

For more information about Intelity’s mobile guest engagement solutions for the hospitality industry, please visit the company website.

About Intelity

Intelity, headquartered in Orlando, Florida, is the creator of the world's first and most widely used integrated guest services platform, ICE (Interactive Customer Experience™). With certified integrations to all major hotel back-end management systems (POS, PMS, Ticketing, Spa and Room Controls), Intelity's ICE is a centralized property-automation system that delivers concierge-level services, guest request tracking and fulfillment, business-intelligence analytics, marketing/messaging capabilities, and a full content management system. Since beginning operations in 2007, the Inc. 5000 company has gained a reputation as a leader in hospitality technology with installations across six continents, including most major brands and many celebrated independent properties. Intelity recently received Best Mobile App in Hospitality from Travel Weekly’s Magellan Awards and World’s Leading Hotel Brand App from the World Travel Awards. For more information, please call 1-888-RevPAR-1 (1-888-738-7271) or visit

Chantelle Marcelle

Coming Up In The March Online Hotel Business Review

Feature Focus
Human Resources: Inspiring a Journey of Success
In an increasingly competitive environment where hotels are competing to attract, and more importantly, to keep top talent, Human Resource managers are realizing the need to focus on improving their Employee Experience. Smart managers are embracing the idea of Employee Wellness which translates into a system of physical, mental, emotional, and purposeful well-being. Some organizations are even providing free counseling for their employees and their dependents. The goal is to nurture, support and engage with their employees in a way that increases productivity, improves customer service, enhances loyalty, and creates a more harmonious work environment for all. Along with this development is the need for more effective, ongoing training. Many HR managers rely on external training firms for this, but there is a growing trend which taps the experience and expertise that already exists within the organization. For example, younger employees likely have greater knowledge of social media which an older generation might struggle with. Harnessing this peer-to-peer learning can be an efficient and cost effective way of increasing skills, and as a result, the knowledge transferred is likely to be more acceptable and relevant. Finally, HR managers need to foster an environment that empowers people and taps into their full potential, inspiring a personal journey of success. The March Hotel Business Review will take a look at some of the strategies and techniques that human resource directors are currently developing in order to achieve success.