Joie de Vivre Hotels Appoints General Manager Karin Kopano and Director of Sales and Marketing Deirdre Yack for Hotel 50 Bowery

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. October 17, 2016

NEW YORK, N.Y. October 17, 2016 — Joie de Vivre Hotels announces the general manager and director of sales and marketing behind the opening of Hotel 50 Bowery, the brand's first Manhattan property, opening this winter in Chinatown. Led by General Manager Karin Kopano and Director of Sales and Marketing Deirdre Yack, each has spearheaded myriad hotel openings along the East Coast and throughout New York City. At Hotel 50 Bowery, Kopano and Yack will pave the way for a successful introduction of the Joie de Vivre brand into the competitive Manhattan market.

General Manager Karin Kopano brings her expertise in launching hospitality concepts on both ends of the East Coast to Hotel 50 Bowery. She began her career in Miami with Morgans Hotel Group's Shore Club, and was part of the team to open Hotel Victor, the boutique debut from Hyatt Hotels and Resorts. She then earned the role of hotel manager for Miami's Gansevoort Hotel, where she oversaw general operations, developed company-wide service standards, and created a management training program to mentor aspiring hospitality professionals. With proven leadership skills, Gansevoort called upon Kopano to open and take the general manager position of its flagship hotel on Park Avenue in New York City. After five years, she relocated to The Hamptons to open Baron's Cove before returning to Manhattan to oversee strategic development and serve as day-to-day leadership for Hotel 50 Bowery.

Director of Sales and Marketing Deirdre Yack started her career at Le Parker Meridien where she spent six years developing feeder markets for the AAA Four Diamond property. During this time, Yack also committed three years to the United States Air Force Reserves, undergoing basic training and devoting weekends to the military. The experience solidified Yack's values of respect, teamwork, and an effective chain of command, tenets that helped shape her hospitality career. Additional sales positions were held with Omni Berkshire Place, The Regent Wall Street, and Denihan Hospitality Group. She then realized her passion for property openings, and joined Highgate Hotels in 2009 to launch the Hilton Fashion District. With a number of additional openings under her belt - including Hyatt 48 Lexington in 2011 and The Lexington New York City Marriott Autograph Collection in 2013 - as well as a return to Denihan in 2014, Yack brings more than two decades of sales experience to Hotel 50 Bowery.

Hotel 50 Bowery celebrates Chinatown's past, present, and future through design, experiences, and amenities curated to acquaint New York with the fun-loving, Joie de Vivre lifestyle. Its ties to the Chinatown community are showcased with The Gallery, a permanent exhibit from the Museum of Chinese in America. The 229-room hotel will also offer 6,900 square feet of indoor and outdoor event space, and three dining concepts by Chef Dale Talde and his partners at Three Kings Restaurant Group.

Reservations can be made now for stays starting January 15, 2016. For more information, please visit http://www.50bowery.com.

About Joie de Vivre Hotels

Since its founding in San Francisco in 1987, Joie de Vivre has made curating authentically local and eclectic experiences its signature. Each one of Joie de Vivre's hotels is an original concept designed to reflect its location and engage the five senses. Today, the brand manages the largest collection of boutique hotels and resorts in California and also has properties in Chicago, Miami, and Washington, DC. Joie de Vivre Hotels is establishing its foothold on the East Coast with hotels soon to open in New Orleans, New York City and Baltimore. For more information, please visit www.jdvhotels.com.

Contact:
Korin Lamourt
[email protected]
212-227-7575

Ashley Miller
[email protected]
212-227-7575