WoodSpring Suites Debuts in New England Market with Development Agreement in Hooksett, NH
Enters franchise agreement with NH Highway Hotel Group to develop the brand's first location in New England, a 124-key extended-stay hotel to open mid-2016.
WICHITA, KS. June 18, 2015 - WoodSpring Suites, the nation's fastest growing value segment extended-stay hotel brand, has entered into a franchise agreement with NH Highway Hotel Group to develop the brand's first location in New England, in Hooksett, NH. The 124 unit hotel will meet the growing extended-stay demand in the market and is expected to open mid-2016.
"The WoodSpring Suites brand was the perfect fit for our site given its proven operating model and high consumer demand," says Jeff Larrabee, manager of NH Highway Hotel Group. "WoodSpring Suites has been a fantastic partner so far and we are very excited to begin construction later this summer."
In addition to Hooksett, the hotel will meet demand from nearby Concord and Manchester. Once completed, the hotel will feature such guest amenities as in-room kitchens, free high-speed internet, guest laundry facilities, and the 99-point cleaning process that the WoodSpring Suites brand provides to every guest. These are all part of the company's "It's Simple. Done Better." brand promise.
"The WoodSpring Suites brand has strong appeal to developers and guests, and is a real asset to local communities," said Bruce Haase, CEO of WoodSpring Suites. "We are excited to partner with Jeff and NH Highway Hotel Group to bring our growing brand to New Hampshire."
WoodSpring Suites, which had a record growth year in 2014, is focused on strategic expansion across the U.S. through corporate- and franchise-owned development. The company expects to break ground on 30 additional properties by the end of the year. Expansion plans through 2017 include the addition of corporate and franchised properties in major metropolitan markets such as Los Angeles, Chicago, Philadelphia, Boston, Seattle, Miami, Portland, and Minneapolis.
About WoodSpring Suites
WoodSpring Suites, formerly Value Place, is the nation's fastest growing value extended stay hotel brand with 196 hotels located in 32 states. The company owns 84 of the properties and provides management services for both company-owned and franchised locations. WoodSpring Suites, as well as its enhanced brand extension, WoodSpring Suites Signature, are hotels for good people with practical needs, down-to-earth attitudes and a comfortable style, and who appreciate the value of life's necessities - done really well. For more information, visit www.WoodSpringFranchise.com or call 866-645-3726.
Contact:
Crystal Franz
Vice President of Marketing and Brand Programs
[email protected]
316-630-5520
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