Expansions & Renovations

Westin Grand Cayman Seven Mile Beach Debuts Multi-million Dollar Renovation

February 4, 2013 - Westin Grand Cayman Seven Mile Beach Resort & Spa is pleased to unveil a multi-million dollar resort renewal project. The oceanfront resort on the sparkling sands of Seven Mile Beach has introduced additions through all guest rooms, suites, public spaces, meeting spaces, the fitness center and the pool and beach experience. The renovation encompasses the following:

Fresh Caribbean Design and Enhanced Arrival Experience
The Leo A Daly design team led by Pat Miller and Kathy Armstrong, focused on creating a relaxed island atmosphere that rejuvenates resort guests throughout their stay. The renovation employs an eclectic mix of new materials in island colors, including shellstone, abaca rope, rattan, sea glass, and stained wood in soft blues and whites for a bright island glow. Upon entering the resort, guests are welcomed to a refreshed porte-cochère, featuring new landscaping and a renovated lobby that has a Caribbean bungalow atmosphere. Extensive work in the lobby includes enhanced architectural details such as repainted wainscot, columns and ceiling, as well as new furniture and an art collection with portrayals of local flora and fauna flanked by large mirrors in mother of pearl frames.

Best Beach & Pool Experience on the Island
Recently awarded the "Best Beach Resort" by Starwood Preferred guest members, the resort is situated on an exclusive and unrivaled stretch of Seven Mile Beach. The pristine white sand overlooking the Caribbean Sea spans 700 feet, and is just steps away from island restaurants, beach bars, and local attractions. Experience one of the top snorkeling options on the islands, Governor's Reef, which is easily accessible by taking a walk on the resort's beach.

As part of the renovation, the new Beach Ambassadors program was added to pamper guests from the moment they set foot on property -- from placing lounge chairs at sun worshippers' desired spots, to serving up creative frozen drink and beach grill orders.

The resort's freshwater swimming pool has also been upgraded with new surface and lighting, as well as an addition of poolside cabanas to round out the NEW Pool & Beach Experience, which incorporates activities such as Paddleboard Yoga, Water Aerobics and Children's Fitness programs.

Stylish Accommodations
Guest rooms and suites have been revamped to include new furniture, granite vanities, flat-screen plasma televisions, artwork, carpeting, Westin Heavenly Bed® linens and duvets, plush towels and Heavenly bath amenities. Guest bathrooms now feature polished marble flooring, freshly painted walls and striking snapshots by local photographer Patty Hinz. In 2013, Westin Heavenly Bath™ dual showerheads will also be added.

Award-Winning Southern Coastal Cuisine
Located in the culinary capital of the Caribbean, the resort features various dining options. Tortugas Beach Grill & Bar is a beachside restaurant that was also renovated, and offers local delicacies and creative cocktails. Additional resort dining options include the AAA Four Diamond-rated Casa Havana, Ferdinand's Caribbean Café and Café Soleil. NEW Executive Chef Farrell's cuisine is inspired by his Southern Coastal style. The food and beverage team purchases only the freshest ingredients from local Caymanian farmers and fishermen to incorporate coastal options such as oysters and caviar from the Gulf, and delicacies like spiny lobster from neighboring islands.

Resort-wide Refresh
The resort fitness center was also enhanced, and now features new equipment, flooring and fresh paint. In addition, the resort's renowned meeting and banquet space encompasses brand new modern carpeting and painting.

For more information or to make reservations at Westin Grand Cayman Seven Mile Beach Resort & Spa, please call (345) 945-3800 or visit www.westingrandcayman.com.

About Westin Grand Cayman Seven Mile Beach Resort & Spa

Stretching across eight acres along Seven Mile Beach on Grand Cayman Island, the 343-room resort is the ideal spot to unwind. With the surf's gentle rhythm and whispering palm trees to set the mood, this inspiring resort features every vacation and corporate meeting amenity. Most guest rooms offer breathtaking ocean-views. The grounds are home to the island's largest fresh water swimming pool, the full-service Hibiscus Spa, an engaging kids' club, exhilarating water sports, and more than 9,000-square-feet of indoor and 60,000 square feet of outdoor event space for memorable weddings and corporate incentive programs. Shopping and local attractions are steps away. For dining, select the intimate Casa Havana, an AAA Four Diamond restaurant, celebrated for its contemporary island cuisine with Cuban, South American and Caribbean influences; Ferdinand's Caribbean Café for traditional and inventive Caribbean dishes; Tortugas for lighter fare poolside; Cafe Soleil with tempting coffees, ice cream and snacks; and 24-hour in-room dining. www.westingrandcayman.com.

About Pyramid Resort Group

Pyramid Resort Group manages and asset manages a diverse portfolio of resorts in one of kind destinations across the United States and the Caribbean. These locations include Hawaii, Arizona, Florida and the Cayman Islands. Pyramid Resort Group delivers creative, engaging experiences for the leisure and group guest inclusive of golf, spa, fitness, dining, meetings, recreation, water sports, and cultural immersion. www.pyramidresortgroup.com.

Coming Up In The February Online Hotel Business Review




Feature Focus
Social Media: Interacting with the Hotel Customer
Consider these astonishing numbers: 1.49 billion active monthly Facebook users. 1.1 billion active monthly YouTube users. 320 million active monthly Twitter users and nearly 400 million registered users on LinkedIn. 400 million active monthly Instagram users and 200 million active Google+ users. The power and reach of social media is an awesome force and it has transformed how hotels interact with their customers. In the past year, social media advertising spending increased 33.5% to nearly $24 billion dollars. Social networks are being utilized by hotels to reach more visitors, expand brand awareness, enhance brand reputation and to establish more direct and personal communication with their customers. Savvy hotel operators are adopting a comprehensive social media strategy, and there are several emerging trends to note. Video continues to be a powerful and influential element in social media marketing, with 70% of companies saying that it is their most effective marketing tool. Video generates a 62% higher engagement rate than photographs alone, and with new social sites like Meerkat and Periscope which offer live video streaming, those numbers will only increase. Sponsored content is another growing trend. Though advertorials have been around for decades, hotels are finding new ways to maximize the visibility of their content. Some are placing sponsored content on Facebook, or on influencer blogs. Another trend is the integration of a “Buy Now” button into social media websites. Customers will be able to make purchases without ever having to leave their favorite social sites. This development is a major convenience for customers and should also be an additional revenue source for hotels. The February Hotel Business Review will explore these issues and examine how some hotels are successfully integrating social media into their operations.