Acquisitions & Hotel Openings

Park Place Associates and Wilson Management Open Holiday Inn Express in Jackson, TN

JACKSON, TN - May 12, 2011 - On Tuesday business leaders, chamber executives, local dignitaries, hotel guests and citizens of Jackson joined Park Place Associates, LLC to celebrate the Grand Opening of the brand new Holiday Inn Express & Suites at Parkstone Place on Exit 85 in Jackson, Tenn.

"We are excited about this opportunity to showcase our hotel to the public," said General Manager Samuel Ward. "The hotel is doing really well in the area and we want to thank the community for its support."

County Mayor Jimmy Harris and City Mayor Jerry Gist were among the distinguished guests at the event, both speaking during the ribbon cutting ceremony about the economic impact the hotel has had on the area.

"Development in Jackson is booming and the Holiday Inn is in a prime location for both business and leisure travelers visiting our city," said Gist. "It is conveniently located right by the West Tennessee Healthcare Sportsplex and by the minor league baseball team, Jackson Generals."

Kemmons Wilson, Inc. Vice President McLean T. Wilson and Gary Taylor, President of Gary Taylor Investments, welcomed more than 200 guests to the grand opening and invited attendees to participate in VIP tours of the 92-room facility. Guests enjoyed refreshments and hors d'oeuvres while listening to Jazz music on the patio. Guests also received luggage tags and other favors for attending.

Park Place Associates, LLC owns and Wilson Hotel Management proudly manages the Holiday Inn Express & Suites. Gary A. Taylor (GAT) Investment Company, which is the developer of the site, has worked closely with the Wilson Hotel Management to get this project underway.

The Holiday Inn Express & Suites is one of the fastest-growing hotel brands and offers convenience and comfort at a great value. With more than 191,228 rooms and 2,075 hotels globally, the Holiday Inn Express & Suites brand is a leader in the InterContinental Hotels Group (IHG) family. For more information or to book your stay call 731.736.1174 visit holidayinnexpress.com/jacksonne.

Coming Up In The April Online Hotel Business Review




Feature Focus
Guest Service: The Personalized Experience
In the not-too-distant future, when guests arrive at a hotel, they will check themselves in using a kiosk in the lobby, by- passing a stop at the front desk. When they call room service to order food, it will be from a hotel mobile tablet, practically eliminating any contact with friendly service people. Though these inevitable developments will likely result in delivered to their door by a robot. When they visit a restaurant, their orders will be placed and the bill will be paid some staff reduction, there is a silver lining – all the remaining hotel staff can be laser-focused on providing guests with the best possible service available. And for most guests, that means being the beneficiary of a personalized experience from the hotel. According to a recent Yahoo survey, 78 percent of hotel guests expressed a desire for some kind of personalization. They are seeking services that not only make them feel welcomed, but valued, and cause them to feel good about themselves. Hotels must strive to establish an emotional bond with their guests, the kind of bond that creates guest loyalty and brings them back time and again. But providing personalized service is more than knowing your guests by name. It’s leaving a bottle of wine in the room of a couple celebrating their anniversary, or knowing which guest enjoys having a fresh cup of coffee brought to their room as part of a wake-up call. It’s the small, thoughtful, personal gestures that matter most and produce the greatest effect. The April issue of the Hotel Business Review will document what some leading hotels are doing to cultivate and manage guest satisfaction in their operations.