Appointments & Promotions

Hotel at Auburn University Welcomes Tim Aylsworth as New DoSM

AUBURN, AL - October 11, 2010 - The Hotel at Auburn University is pleased to announce the appointment of Tim Aylsworth as the Director of Sales and Marketing. Aylsworth's extensive hospitality background includes experience with both nationally renowned hotel brands and destination marketing organizations.

"We are very pleased to welcome Tim Aylsworth to our team," said Hans van der Reijden, Managing Director of The Hotel at Auburn University. "His experience working at upscale properties ensures that he will bring a wealth of knowledge, hospitality, and exceptional customer service to our guests and group clientele here in Auburn."

Before joining The Hotel at Auburn University, Aylsworth served as the Vice President of Sales for the Newport Beach Conference & Visitors Bureau in Newport Beach, California. Aylsworth also spent three years working with Hyatt Hotels and Resorts as the Director of Sales and Marketing at the Hyatt Valencia and Santa Clarita Conference Center and at the Hyatt West Hollywood in California. He also served as the Associate Director of Sales at the Hyatt Regency Lake Las Vegas Resort Spa and Casino in Nevada.

"I am delighted to return to Alabama. Having grown up in Huntsville, it is exciting to be back in my home state," said Aylsworth. "I am particularly proud to be joining such a great team of individuals at Auburn's flagship hotel."

About The Hotel at Auburn
Centrally located near the shops and restaurants of downtown Auburn, AL, The Hotel at Auburn University & Dixon Conference Center is just a short walk from the excitement of Auburn University and a diverse array of cultural and entertainment attractions. Whether in town for the big game, a special party, or a productive business meeting, the hotel's 236 newly renovated guestrooms and suites offer true Southern hospitality in an ideal setting. For a true taste of Italy, visit Ariccia Trattoria & Bar, located inside the hotel. An open kitchen and outdoor terrace seating add character to this restaurant which serves breakfast, lunch, dinner, cocktails, Sunday Brunch, and offers take-out service. Ariccia features an espresso bar, unique wine list, and has a private dining room for special events.

Located next to Ariccia Trattoria & Bar, Piccolo is Auburn's newest gathering place for specialty cocktails and a large variety of appetizers and desserts. The menu features a variety of small plates perfect for sharing, refreshing cocktails, and piccolo bottles of champagne. Live jazz performances will take place on Fridays and Saturdays (except on home football game weekends). The property is managed by the Atlanta-based West Paces Hotel Group. For additional information or reservations, please call (800) 228-2876 or visit www.auhcc.com.

Coming Up In The July Online Hotel Business Review


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Feature Focus
Hotel Spa: Front and Center
The Spa/Wellness movement that exploded a few years back continues to reverberate and expand. Once considered to be an "add on" (which was often relegated to an unused space in the hotel basement), spas are now front and center within the hospitality industry, and hotel management is realizing just how much a luxurious spa can contribute to the bottom line. Room rates are higher. Bar tabs are higher. Food checks are higher. In addition, guests now frequently choose a hotel based on its available spa services, so having a spa within the facility can provide significant financial returns. Plus, guests are using those services in new and novel ways. Some guests are requesting treatments upon arrival (as a way to counter jetlag or to kickstart productivity) and they are often booking their sessions through a hotel app. Some hotels are even offering free massages upon check-in as an inducement to stay. Still other guests are building their entire travel and vacation plans around exotic spa and wellness experiences and of those, thermal hot springs are currently very popular. More and more people are seeking out thermal hot springs as an affordable, social and naturally therapeutic spa experience. Honeymooning couples are seeking out spa packages designed just for them. Couples massages, aromatherapy treatments and nutritious cooking classes make for a romantic and healthy honeymoon they can both enjoy together. Other leading spas are offering stress management courses, classes in meditation and yoga, anti-aging treatments, and spa services designed specifically for men. The July issue of the Hotel Business Review will report on all these trends and developments and examine how hotel spas are integrating them into their operations.