Birmingham Hyatt Place Celebrates Grand Opening

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. June 05, 2009

JUNE 5, 2009 - Hyatt Hotels & Resorts, Southern Hospitality Services, The Welden Field Group, Corporate Realty Development, and Golden and Associates Construction today announce the opening of Hyatt Place Birmingham/Downtown.

The hotel offers:

• 150 spacious guestrooms, all of which feature a 42-inch HDTV, the plush Hyatt Grand BedTM and an eight-foot sectional sofa-sleeper

• Complimentary Wi-Fi access throughout the hotel

• Freshly prepared snacks and entr'ees available 24/7

• Complimentary continental breakfast featuring a variety of fresh fruits, hot and cold cereal, yogurt, breads, coffee and an assortment of juices

• A veranda and courtyard area adjacent to an indoor pool

Ideally located at the corner of 4th Avenue South and 20th Street South, the hotel is just steps from UAB Hospital and the Financial and Legal District. Hyatt Place Birmingham/Downtown is a short walk to Five Points South, one of Birmingham's top entertainment areas offering dining and nightlife.

"We believe the Hyatt Place guest experience will continue to set the standard for today's multitasking travelers," said Todd Hudgel, general manager, Hyatt Place Birmingham/Downtown. "With free Wi-Fi access, freshly prepared food available 24/7, state-of-the-art in-room media options and a staff specially trained to handle any task gracefully, Hyatt Place has everything today's traveler needs."

"When creating Hyatt Place, we extensively researched the evolving needs of contemporary travelers to identify the right combination of style, service and amenities," said Alison Kal, vice president, marketing, Hyatt Hotels & Resorts. "Across the country, guest reactions have been tremendously positive and we're thrilled to enhance Hyatt's presence in the greater Birmingham metropolitan area."

HYATT PLACE BIRMINGHAM/DOWNTOWN LEADERSHIP

Hyatt Place Birmingham/Downtown will be under the leadership of General Manager Todd Hudgel and Assistant General Manager Lance Chretien, with the support of Charlie Gargus and Jameka Brown in sales.

Hudgel, a 16-year industry veteran, will be directly responsible for managing the day-to-day operations of the hotel, including overseeing the hotel's 40 associates and ensuring guests encounter the purposeful service for which Hyatt Place is known. Assistant General Manager Lance Chretien will assist Hudgel in these duties.

Hudgel and Chretien will be joined by Charlie Gargus, a 25-year industry veteran, and Jameka Brown, experts in hotel sales and sales systems. This team will be responsible for providing sales service and support to travelers and meeting planners frequenting the greater Birmingham area.

HYATT PLACE BACKGROUND

Hyatt Place, ranked "Highest in Guest Satisfaction among Mid-Scale Hotel Chains with Full Service" by J.D. Power and Associates, combines contemporary design with innovative services and amenities to create an atmosphere of casual hospitality.

Hyatt Place was inspired by the changing landscape of contemporary, multi-tasking business travelers, who have successfully adapted to today's "24/7 lifestyle," seamlessly merging personal and professional activities. To help guests achieve this lifestyle, Hyatt Place offers a balanced mix of comfortable and functional amenities:

• Guestrooms: For work, guests can take advantage of the complimentary Wi-Fi, oversized desk and ergonomic chair in each room. And when it's time to relax, they can stretch out on the eight-foot Cozy Corner sectional sofa-sleeper and watch their favorite shows on the room's 42-inch flat panel, high-definition television. Each room's innovative Hyatt Plug PanelTM also allows guests to connect their own entertainment media to the television, including laptops, MP3 players, DVD players or any other portable device. At bedtime, the signature Hyatt Grand BedTM ensures guests will enjoy a peaceful night's sleep.

• Gallery: An innovative welcoming arrival area where guests are greeted by a Gallery Host who assists guests with everything from check-in to preparing a freshly made snack, the Gallery offers two self-registration kiosks, an intimate coffee and wine caf'e and bakery, free Wi-Fi, a TV den and an "e-room" with free access to public computers and a printer with secure print-ahead technology.

• Mealtime: Guests at Hyatt Place may purchase signature hot breakfast entr'ees along with Starbucks(R) specialty coffees or enjoy a free continental breakfast. Hyatt Place also offers a variety of freshly prepared, caf'e-quality items, including made-to-order entr'ees, sandwiches, soups, salads and pizza, which guests can order 24/7 via a touch screen menu in the Guest Kitchen or from a Gallery Host.

• StayFit@Hyatt: To help guests stay physically and mentally productive, each Hyatt Place offers a StayFit@Hyatt gym featuring state-of-the-art Life Fitness(R) equipment. This location has the added benefit of a beautiful indoor pool.