ProHotel Sets Sights on Worldwide Expansion

. October 14, 2008

HOUSTON, TX, September 5, 2006. ProHotel International, the hotel management and ownership company specializing in small luxury properties, has embarked on an aggressive expansion program worldwide. The Houston based firm, known for the Riviera Maya's Ikal del Mar, has earmarked Latin America and Europe as its prime targets. The firm, which grew out of 18 year old ProHotel International marketing, presently has 17 projects and properties in operation or development, ranging from the Riviera Maya and Marbella to Madrid, Honduras and the Spanish Pyrenees.

ProHotel International's approach is to create properties unique in concept that seamlessly blend into their environment, incorporating local culture and a strong sense of place. "Today's high-end travelers are looking for something different that they can't find at home, whether it's spa treatments and amenities or food and interior design," said Sandra Beltran, Vice President of Sales and Marketing." They also want a standard of service and luxury beyond their expectations," she continued.

ProHotel was most recently in the news in June when the company sold Ikal del Mar to The Kor Group. "We secured what is arguably the highest price ever fetched for a property on Mexico's Mayan Riviera," said Samir Saab, CEO. The firm has managed the property since the sale and will be pulling out in late October of this year. "We want to concentrate our development on our new Mayan Riviera jewel, Esencia (essence)," said Saab, "and have plans to use the name in other properties worldwide as we're convinced it resonates with today's traveler looking for sophisticated simplicity," he concluded.

Principals of ProHotel are Samir Saab, CEO; Nicolas Dominguez, Chief Operating Officer; Alberto Remirez Perez, Vice President of Business Development; Federico Cartens, Chief Financial Officer; and Sandra Beltran, Vice President of Sales and Marketing.

Over the firm's 18 year history in marketing and branding, other clients have included Chiva Som International Health Resort, the Wheatleigh, Small Luxury Hotels of the World, and Punta Islita.

ProHotel International is located at 405 Main Street, Suite 602, Houston, Texas 77002, with branch offices in Playa del Carmen, Mexico City, and Cancun, Mexico and Buenos Aires, Argentina. For more information, the telephone is 713-528-7862, e-mail [email protected] or visit www.prohotelinternational.com.

Contact:

Sandra Beltran

ProHotel International

713-528-7862

[email protected]

Business Contact:

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