Cole & Co. Builds Alliance with Hooker Furniture Corp.
Exclusive Rights of Distributorship Boosts Cole & Co's Brand Offerings
DALLAS, TX, November 10, 2006. Cole & Co., the Dallas based award-winning manufacturer of bathroom cabinetry, furniture and accessories, and one of Inc. 500's fastest growing companies, has just completed an agreement with Hooker Furniture Corp. to hold the exclusive rights to distribute Hooker Furniture's product line in the United States, Canada, and Mexico to the kitchen and bath industry through Cole's network of showrooms and authorized dealers. The products for this category include a variety of bathroom vanities, case goods, upholstered goods, accessories and cabinets in an agreement signed October 18th, 2006.
The agreement allows for Cole & Co to expand its well-known collections in its consumer category through highly decorative plumbing and hardware showrooms. Packaged as "Bathroom in a BoxTM"- a complete package that combines a cabinet base, stone top, sink, and faucet, as one vanity unit-the vanities are competitively priced for today's homeowners. The vanities include styles that range from contemporary to transitional, to tried and true traditional. "It is a win-win situation for both companies and a very good fit for us," states Christopher Cole, CEO of Cole & Co., "we can now offer our customers a greater variety of products and price points, and the types of product they demand." In addition to the new Bathroom in a Box selections, Cole & Co. also manufactures its exclusive in-house brands such as the Designer Series, and Cole's Custom and Premier Collections.
Hooker Furniture has been an industry leader in the production of quality home furnishings and for over 80 years. The company's reputation for providing innovative, quality products at exceptional value is well known. The alliance reinforces Cole & Co's commitment to excellence by being able to offer a greater selection of products including vanity mirrors, floor mirrors and linen chests that meet the demands and enhances the home interiors of all its customers.
Cole & Co. is available through over 1100 high end decorative kitchen and bath showrooms throughout the U.S., Canada and Mexico. For further information on Cole & Co., its principals and its products, visit www.vanitybath.com or contact: Nicole Gill-Ottinger at 312.228.8030.
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