Insider: Nine Areas Where Hotels Can Green Up
By Mark Breuker, Director of Client Solutions, Advantage IQ
No business has been left untouched by the Age of Green, and it’s a good thing. Savvy decision makers in every industry, hospitality included, will not ignore the demands of a country newly aware of sustainability, and prepare themselves for government regulation of the consumption of energy and other resources that is surely just around the bend.
In my article in the Hotel Business Review, “Nine Areas Where Hotels Can Green Up”, I offer the top strategies that hotel operators can implement to maximize the efficiency of their buildings from basement to rooftop. Investing time and capital in reducing energy use provides a huge ROI that no smart business person should ignore.
My recommendations cover every major energy drain in a typical hotel. From lighting technology that is more efficient and more intelligent, to green roof designs that insulate and add a valuable marketing tool, to water saving techniques in the bathroom and laundry room, the tips in this article can easily launch any green initiative. Turn your business onto the path toward sustainability, educate yourself on responsible practices, and see the difference in your bottom line.
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Sincerely,
Mark Breuker
Director of Client Solutions
Advantage IQ
770-753-3977
mbreuker@advantageiq.com