Mr. Slosser

Michael, J. Slosser

Vice President & Managing Director

L'Auberge Del Mar, by Destination Hotels & Resorts

Micahel J. Slosser has an extensive background in hotel and resort operations where he has managed in excess of 15 different assets at the executive level. Over the course of his career, Mr. Slosser has developed, built, renovated and repositioned many properties across the United States.

Mr. Slosser has had the opportunity to work with some of the leading owners and business personalities in the industry and operate some of the finest hotels and resorts in the world. Most notably, he worked directly for the former White House Chief of Staff – Mr. H. R. Haldeman, who served President Richard Nixon. In this capacity, Mr. Slosser helped build and develop several world class hospitality assets.

Subsequent to these endeavors, Mr. Slosser was responsible for two of the world’s finest resorts, the Manele Bay Hotel and The Lodge at Koele, where he served as Vice President of Resorts. These two resorts were recognized by Condé Nast Traveler as the #1 and #3 ranked golf resorts in the world during his tenure. His experience includes time with Westin Hotels and Resorts, Hilton Hotels Corporation and Stouffer Hotels and Resorts.Other notable experiences include operating the Beverly Hilton Hotel in Beverly Hills, CA for entertainment mogul Merv Griffin, and operating the famed La Costa Resort & Spa located in Carlsbad, CA.

For the past 13 years, Mr. Slosser has worked with Destination Hotels & Resorts initially at the Garden of the Gods in Colorado and for the past 11 years at L’Auberge Del Mar Resort in Del Mar, CA. Mr. Slosser engineered the $27M renovation of L’Auberge beginning with the closing of the hotel doors in the fall of 2007 and the grand reopening in June of 2008.

Mr. Slosser is most notably recognized for his achievements in fundamentally envisioning, branding, designing and changing hospitality assets and thereby improving the financial performance for investors.

Michael Slosser is a graduate of Michigan State University and holds a B.A. degree in Business Administration. He attended the university’s Hotel and Restaurant Administration program and graduated in December of 1981.

Mr. Slosser can be contacted at 858-259-1515 or mslosser@destinationhotels.com

Coming Up In The June Online Hotel Business Review




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Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.