Mr. Toomey

Colin Toomey

Concierge

Shangri-La Hotel, Sydney

Colin Toomey is a 25-year veteran of the Concierge profession. He began his career at the Sheraton Brisbane Hotel in the mid 1980's. A native of Sydney, Australia he returned home during the Australian bi-centenary celebrations of 1988 and started work in the lobby of the historic InterContinental Hotel Sydney.

As the Japanese tourism boom of the early 1990's reached its peak Mr. Toomey opened the 470 room Hotel Nikko in Sydney's leafy Potts Point, assuming his first role as Chief Concierge. A final move back into the city in 1995 to the newly opened ANA Hotel, coincided with Colin's acceptance into the Society of the Golden Keys. Receiving his keys from the then International President of Les Clefs d'Or, the legendary Tony Facciolo, was considered by Mr. Toomey to be a highlight of his early career as a professional Concierge.

In the ensuing 18 years Mr. Toomey has risen through the ranks of Les Clefs d'Or, first in his native Australia and then on the International Board of Directors. When elected President of his National Section in 2002 Mr. Toomey became the youngest person to ever hold this position. He presided over a period of strong growth for the Gold Keys in Australia.

Two years later he was entrusted with the Zone Directors role for Oceania, the smallest of the seven regions that make up the international body of UICH. Having been elected onto the International Executive during the Guangzhou Congress of 2009 Mr. Toomey now holds the position of 1st Vice President Les Clefs d'Or and remains the only representative of that body based in the Southern Hemisphere.

During his time at Shangri-La Hotel Sydney, (which took over management from ANA in 2003), Mr. Toomey has received numerous industry awards recognizing his achievements. A two time winner of the Australian Hotels Association Concierge of the Year Award, Mr. Toomey was also a recent recipient of an equivalent honor bestowed by Hotel Management magazine.

Outside of work Mr. Toomey is an avid golfer and bush-walker. He resides in the coastal Sydney suburb of Little Bay with his wife and three young daughters.

Mr. Toomey can be contacted at 612-9250-6018 or colin.toomey@shangri-la.com

Coming Up In The June Online Hotel Business Review




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Feature Focus
Sales & Marketing: Who Owns the Guest?
Hotels and OTAs are, by necessity, joined at the hip and locked in a symbiotic relationship that is uneasy at best. Hotels require the marketing presence that OTAs offer and of course, OTAs guest’s email when it sends guest information to a hotel, effectively allowing OTAs to maintain “ownership” of the guest. Without ready access to guest need hotel product to offer their online customers. But recently, several OTAs have decided to no longer share a data, hotels are severely constrained from marketing directly to a guest which allows them to capture repeat business – the lowest cost and highest value travelers. Hotels also require this data to effectively market to previous guests, so ownership of this data will be a significant factor as hotels and OTAs move forward. Another issue is the increasing shift to mobile travel bookings. Mobile will account for more than half of all online travel bookings next year, and 78.6% of them will use their smartphone to make those reservations. As a result, hotels must have a robust mobile marketing plan in place, which means responsive design, one-click booking, and location technology. Another important mobile marketing element is a “Click-to-Call” feature. According to a recent Google survey, 68% of hotel guests report that it is extremely/very important to be able to call a hotel during the purchase phase, and 58% are very likely to call a hotel if the capability is available in a smartphone search. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.