Mr. Parks

Noah Parks

Vice President Digital Marketing

LeadGenix

As VP of Digital Marketing for Leadgenix, Noah Parks is a leading Internet marketing and website promotion expert with 15 years of experience in both retail eCommerce and B2B lead generation. Mr. Parks also serves as the Director of Marketing for the Hospitality Sales and Marketing Association International in New York City, a global organization representing all segments of the hospitality industry.

As VP of Digital Marketing for Leadgenix, Mr. Parks helps shape the company's direction and works closely with the fulfillment team. Mr. Parks is active in providing training & consulting on Internet Marketing to companies and organizations on-site and via web conferences worldwide such as: Kravet Luxury Home Furnishings, Nespresso, Jacques Torres Chocolates, Mont Blanc, and True Blue, to name a few. Mr. Parks excels at adapting and integrating key digital marketing strategies to companies’ specific goals and locations and has done so to hundreds of corporate executives and entrepreneurs around the United States and Canada, the UK, Australia, and New Zealand.

Mr. Parks's entry into the digital world began when his creative and entrepreneurial spirit led him to launch his own candle, bath and body line while on track to attend medical school. In the mid 90's, as the Internet was gaining a foothold in the marketplace, Mr. Parks recognized just how critical of a role it would play in the success of his business. From there, his passion for understanding how to best utilize the Internet and digital marketing grew, and became the launch pad for what would become a new career path.

When he's not helping organizations grow their business, Noah can be found speaking at charity events to raise money for non-profit organizations benefiting children with Down Syndrome and other special needs. As a father of six, He also enjoys jumping off of tall buildings and running into oncoming traffic.

Mr. Parks can be contacted at 801-805-2532 or nparks@leadgenix.com

Coming Up In The September Online Hotel Business Review




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Feature Focus
Hotel Group Meetings: Blue Skies Ahead
After a decade of sacrifice and struggle, it seems that hotels and meeting planners have every reason to be optimistic about the group meeting business going forward. By every industry benchmark and measure, 2017 is shaping up to be a record year, which means more meetings in more locations for more attendees. And though no one in the industry is complaining about this rosy outlook, the strong demand is increasing competition among meeting planners across the board – for the most desirable locations, for the best hotels, for the most creative experiences, for the most talented chefs, and for the best technology available. Because of this robust demand, hotels are in the driver’s seat and they are flexing their collective muscles. Even though over 100,000 new rooms were added last year, hotel rates are expected to rise by a minimum of 4.0%, and they are also charging fees on amenities that were often gratis in the past. In addition, hotels are offering shorter lead times on booking commitments, forcing planners to sign contracts earlier than in past years. Planners are having to work more quickly and to commit farther in advance to secure key properties. Planners are also having to meet increased attendee expectations. They no longer are content with a trade show and a few dinners; they want an experience. Planners need to find ways to create a meaningful experience to ensure that attendees walk away with an impactful memory. This kind of experiential learning can generate a deeper emotional connection, which can ultimately result in increased brand recognition, client retention, and incremental sales. The September Hotel Business Review will examine issues relevant to group business and will report on what some hotels are doing to promote this sector of their operations.