Ms. Parsons

Pamela Parsons

Senior Vice President

ForrestPerkins

A licensed architect, a certified interior designer and a LEED Accredited Professional, Pamela Parsons brings a unique hotel owner’s perspective and a great depth of experience to FORRESTPERKINS in her position as Senior Vice President of Operations. Ms. Parsons, a seasoned professional in hotel design and construction for both domestic and international new development and renovations, has built and managed teams and relationships with many different internal departments and external resources. She is particularly savvy in project and design management.

Ms. Parsons led the design and construction group at Host Hotels & Resorts and understands the owner’s point of view thoroughly. She focuses on bottom line performance, return-on-investment and linking superior design with sound business decisions regarding investments. During her 10-year tenure with Host Hotels & Resorts, Ms. Parsons administered the design and construction of $90 million to $550 million of annual capital for construction for the $10 billion Fortune 500 Real Estate Investment Trust (REIT). Host is the largest hospitality REIT in the world and at the time of Ms. Parsons’ leadership owned 125 upper upscale and luxury hotels in the US, South America and Europe. Hotel brands included Fairmont, Four Seasons, Hilton, Hyatt, Marriott International, Ritz-Carlton, Sheraton, St. Regis, Swissôtel Hotels & Resorts and The Luxury Collection, among others.

Earlier in her career, Ms. Parsons was the department head of the Conference Center Division of the Design and Construction Group at Marriott International and a Design Manager for New Build Construction at Marriott Corporation. She was Associate Vice President of RTKL in a previous position, where she was project architect for the new builds. NCARB- and NCIDQ-certified, Ms. Parsons is a member of the American Institute of Architects and the American Society of Interior Designers and holds a Bachelor of Science degree in Construction and a Bachelor of Architecture degree from the Rensselaer Polytechnic Institute in Troy, New York.

Ms. Parsons can be contacted at 202-478-8810 x118 or pparsons@forrestperkins.com

Coming Up In The November Online Hotel Business Review




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Feature Focus
Architecture & Design: Authentic, Interactive and Immersive
If there is one dominant trend in the field of hotel architecture and design, it’s that travelers are demanding authentic, immersive and interactive experiences. This is especially true for Millennials but Baby Boomers are seeking out meaningful experiences as well. As a result, the development of immersive travel experiences - winery resorts, culinary resorts, resorts geared toward specific sports enthusiasts - will continue to expand. Another kind of immersive experience is an urban resort – one that provides all the elements you'd expect in a luxury resort, but urbanized. The urban resort hotel is designed as a staging area where the city itself provides all the amenities, and the hotel functions as a kind of sophisticated concierge service. Another trend is a re-thinking of the hotel lobby, which has evolved into an active social hub with flexible spaces for work and play, featuring cafe?s, bars, libraries, computer stations, game rooms, and more. The goal is to make this area as interactive as possible and to bring people together, making the space less of a traditional hotel lobby and more of a contemporary gathering place. This emphasis on the lobby has also had an associated effect on the size of hotel rooms – they are getting smaller. Since most activities are designed to take place in the lobby, there is less time spent in rooms which justifies their smaller design. Finally, the wellness and ecology movements are also having a major impact on design. The industry is actively adopting standards so that new structures are not only environmentally sustainable, but also promote optimum health and well- being for the travelers who will inhabit them. These are a few of the current trends in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.