Mr. Hoffman

Bill Hoffman

President/CEO

Trigild

Bill Hoffman is President and CEO of Trigild Inc., a real estate services firm specializing in commercial loan recovery, receivership/bankruptcy, consulting services and asset and property management. He has over 30 years experience as an attorney, real estate broker and court appointed receiver for more than 2,000 assets, including hotels, office buildings, retail centers, multifamily projects and restaurants nationwide. One of the most respected experts on receivership law in the industry, Hoffman helped found San Diego-based Trigild as a hotel management firm in 1976. Today, the business continues to grow, with properties in all sectors nationwide.

Mr. Hoffman is recognized by the American Hotel and Lodging Association as a Certified Hotel Administrator. He is a former President of the California Lodging Industry Association, served seven years on CLIA's Board of Directors and was previously appointed by the Governor of California to the California Tourism Selection Committee. Currently, he serves on the American Bar Association's Hotels, Resorts & Tourism Executive Committee and is a founding Director of the Hospitality Lawyers Association, Mr. Hoffman is also a member of the Turnaround Management Association, Commercial Real Estate Finance Council, American Lodging & Hospitality Association, Mortgage Bankers Association, National Association of Bankruptcy Trustees, and numerous other professional associations.

Mr. Hoffman has authored more than one hundred articles for various hospitality, real estate, business, finance, and general publications. He is a frequent lecturer at conferences and conventions for hoteliers, bankers, and lawyers, and has been interviewed by national publications such as National Real Estate Investor, the Los Angeles Times, Bloomberg News, Real Estate Forum, GlobeSt.com and The Wall Street Journal.

Mr. Hoffman's unique blend of expertise in management, law, and real estate has led State and Federal Courts to appoint him as Receiver, Trustee or Custodian for troubled real estate assets across North America. Recently, in a landmark case that opened the door for substantial boosts in commercial loan recover for lenders, an Arizona Superior Court issued a ruling enabling Trigild to sell seven Arizona apartment complexes for $123 million. According to Hoffman, who acted on Trigild's behalf as receiver, “Trigild and lender’s counsel won the authority to sell the properties during receivership and not require the lender to foreclose prior to a sale. This was unprecedented, and a major victory for special services.”

Additionally, each year his company sponsors the annual Trigild Lender Conference, the distressed commercial loan industry's premier symposium for insight on dealing with non-performing loan portfolios.

Mr. Hoffman can be contacted at 858-720-6700 or bill.hoffman@trigild.com

Coming Up In The September Online Hotel Business Review




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Feature Focus
Hotel Group Meetings: Blue Skies Ahead
After a decade of sacrifice and struggle, it seems that hotels and meeting planners have every reason to be optimistic about the group meeting business going forward. By every industry benchmark and measure, 2017 is shaping up to be a record year, which means more meetings in more locations for more attendees. And though no one in the industry is complaining about this rosy outlook, the strong demand is increasing competition among meeting planners across the board – for the most desirable locations, for the best hotels, for the most creative experiences, for the most talented chefs, and for the best technology available. Because of this robust demand, hotels are in the driver’s seat and they are flexing their collective muscles. Even though over 100,000 new rooms were added last year, hotel rates are expected to rise by a minimum of 4.0%, and they are also charging fees on amenities that were often gratis in the past. In addition, hotels are offering shorter lead times on booking commitments, forcing planners to sign contracts earlier than in past years. Planners are having to work more quickly and to commit farther in advance to secure key properties. Planners are also having to meet increased attendee expectations. They no longer are content with a trade show and a few dinners; they want an experience. Planners need to find ways to create a meaningful experience to ensure that attendees walk away with an impactful memory. This kind of experiential learning can generate a deeper emotional connection, which can ultimately result in increased brand recognition, client retention, and incremental sales. The September Hotel Business Review will examine issues relevant to group business and will report on what some hotels are doing to promote this sector of their operations.