Ms. Levin

Jessica Levin

President & Chief Connector

Seven Degrees Communications

With a background in marketing and event planning, Jessica Levin, MBA, CMP, CAE has a passion for connecting people and creating experiences based on strategic goals. She has a reputation as the “Go To” person regarding marketing, event design and anything involving trends in technology. Jessica uses social networking tools to build and strengthen both personal and business relationships and teaches others how to embrace social media as a way to create both corporate and personal brands.

Ms. Levin’s professional background includes experience in the professional services arena, association management and industrial marketing. Her strategic approach to marketing includes a mix of both traditional marketing channels and web 3.0 tactics. She focuses on creating, strengthening and maintaining relationships for business and for the people that drive them.

Ms. Levin is the President of the New Jersey Professional Marketers Association (NJPSMG) and is the Digital Communications Chair for the Association for Accounting Marketing (AAM). She currently serves on the social media advisory group for the Professional Convention Management Association (PCMA). She was named Planner of the Year by the New Jersey chapter of MPI and is a JASPER Award winner in the special event planning category. Ms. Levin holds the designation Certified Meeting Professional (CMP) and Certified Association Executive (CAE). She was named New Jersey’s 2009 Top Forty Under 40, a Planner to Watch by Convention South magazine in both 2010 and 2012 and was inducted into the New Jersey Social Media Hall of Fame in 2010. In 2011 Connect Meetings and Rejuvenate Magazines named her to their Forty Under 40 list.

Ms. Levin is a frequent presenter on the topic of strategic social media, marketing, networking, event engagement and technology. She has authored numerous articles on marketing, event design and social networking and blogs at Sevendegreescommunications.com.

Ms. Levin earned a Master of Business Administration with a concentration in Marketing from Rutgers, the State University of New Jersey in New Brunswick, New Jersey and a Bachelor of Science from Florida State University in Tallahassee, Florida with majors in Marketing, Management and Entrepreneurship.

Ms. Levin can be contacted at 908-912-4418 or jlevin@sevendegreescommunications.com

Coming Up In The July Online Hotel Business Review




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Feature Focus
Hotel Spa: Measuring the Results
As the Hotel Spa and Wellness Movement continues to flourish, spa operations are seeking new and innovative ways to expand their menu of services to attract even more people to their facilities, and to and measure the results of spa treatments. Whether it’s spa, fitness, wellness meet guest expectations. Among new developments, there seems to be a growing emphasis on science to define or beauty services, guests are becoming increasingly careful about what they ingest, inhale or put on their skin, and they are requesting scientific data on the treatments they receive. They are open to exploring the benefits of alternative therapies – like brain fitness exercises, electro-magnetic treatments, and chromotherapy – but only if they have been validated scientifically. Similarly, some spas are integrating select medical services and procedures into their operations, continuing the convergence of hotel spas with the medical world. Parents are also increasingly concerned about the health and well-being of their children and are willing to devote time and money to overcome their poor diets, constant stress, and hours spent hunched over computer, tablet and smartphone screens. Parents are investing in wellness-centric family vacations; yoga and massage for kids; mindfulness and meditation classes; and healthy, locally sourced, organic food. For hotel spas, this trend represents a significant area for future growth. Other trends include the proliferation of Wellness Festivals which celebrate health and well-being, and position hotel spas front and center. The July issue of the Hotel Business Review will report on these trends and developments and examine how hotel spas are integrating them into their operations.